Jobs · Business Development · Wisconsin

Manager, CE Commercial Training

CNH · Racine, WI · 2 mo ago
Business Development$107k–$164k/yrFull-time

Job Purpose

We are currently seeking a Commercial Training Manager to join the Construction Equipment team supporting the North American region and brands. This individual will be responsible for building, managing, and executing a structured commercial training ecosystem that enables sales teams, dealers, and internal stakeholders to confidently position, sell, and support our construction equipment portfolio.

Role Overview

This role does not own product definition or market strategy, but plays a critical leadership role in commercial readiness, adoption, and execution, ensuring training content is aligned, consistent, prioritized, and impactful.

Key Responsibilities

  • Lead the development and execution of a comprehensive North American commercial training strategy and annual training plan, aligned with product launches, portfolio priorities, and commercial objectives – to the various training audiences (internal and external).
  • Design and maintain structured training paths that support different commercial roles, experience levels, and market needs within North America.
  • Translate Product Marketing and Product Management inputs into clear, concise, and actionable training content focused on real-world application.
  • Manage the organization, prioritization, and lifecycle of commercial training content to ensure relevance, accuracy, and consistency.
  • Deliver training through appropriate formats (in-person, virtual, digital platforms), balancing effectiveness, scalability, and cost efficiency.
  • Partner closely with Product Marketing to ensure training reflects approved value propositions, product positioning, and commercial messaging.
  • Partner with Product Management and Engineering to support technical accuracy and application understanding.
  • Support product launches, dealer meetings, and major commercial events in North America with aligned training execution.
  • Conduct ongoing training needs analysis through engagement with sales teams, dealers, and internal stakeholders.
  • Measure and monitor training participation and effectiveness, continuously refining content and approach to drive adoption and impact.
  • Own and manage commercial training systems and platforms (e.g., WebAcademy or similar tools).
  • Manage training budgets, reporting, and operational governance.
  • Contribute to the evolution of commercial training processes, frameworks, and standards within a growing Americas product organization.

Experience Required

  • Bachelor’s degree required (Business, Marketing, Engineering, or related field).
  • 5+ years of experience in commercial training, product marketing, sales enablement, product support, or similar roles.
  • Strong understanding of commercial organizations, dealer networks, and capital equipment sales environments.
  • Prior experience leading and managing teams.

Preferred Qualifications

  • Demonstrated ability to work cross-functionally and influence without direct authority.
  • Strong communication, presentation, and organizational skills.
  • Experience managing training platforms, content governance, and budgets preferred.
  • Willingness to travel (30-35%) within North America as required.

Pay Transparency

The annual salary for this role is USD $106,700.00 - $163,600.00 plus any applicable bonus (Actual salaries will vary and will be based on various factors, such as skill, experience and qualification for the role.)

What We Offer

  • Dynamic career opportunities across an international landscape.
  • Equal opportunity employer.
  • Comprehensive benefits, including:
    • Flexible work arrangements
    • Savings & Retirement benefits
    • Tuition reimbursement
    • Parental leave
    • Adoption assistance
    • Fertility & Family building support
    • Employee Assistance Programs
    • Charitable contribution matching and Volunteer Time Off

Additional Information

CNH Industrial is an equal opportunity employer.

This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.

If you need reasonable accommodation with the application process, please contact us at narecruitingmailbox@cnhind.com.

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