Jobs · Marketing · New Jersey

LoB Product Director

MacDermid Alpha Electronics Solutions · Piscataway, NJ · 6 days ago
Marketing$182k–$218k/yrFull-time

About the role

The Line of Business Leader (LoB) owns the global vision, strategy, and execution to deliver long-term volume and margin growth of the Flexible Printed Electronics line of business globally. This includes direct leadership over the entire specialized series of ink/pastes to enable the creation of printed circuit elements and other associated products.

Responsibilities

  • Owns the business strategic vision development and deployment for the LoB portfolio to deliver organizational growth objectives.
  • Proactively manages an evergreen technology roadmap for the LoB using customer insights, market intelligence, and competitive benchmarking to ensure long-term profitability.
  • Implements strategy through the Product Line Technology Road Map (TRM) process, maintaining a robust cross-functional feedback loop and adjusting internal strategies as appropriate.
  • Owes and delivers the LoB sales margin and volume budget, including margin management and business health.
  • Develops targeted strategies and gains alignment with regional commercial teams to deliver revenue, margin, and volume objectives by LoB.
  • Acts as an active participant in the Element Strategy Development and Implementation (ESDI) process supporting the Business Unit’s 3-Year Strategic Planning.
  • Accelerates portfolio growth through design and deployment of breakthrough strategies addressing organizational capability gaps and leveraging market-driven technology inflection points.
  • Accountable for and coaching assigned Product Management assets.
  • Develops LoB strategies for product life cycle, pricing, and SKU management.
  • Owns development of strategic market messages and coordinates with product management and marketing to deploy marketing strategy effectively.
  • Drives deployment of high-impact selling tools supporting product value propositions that can be communicated at the associate level.
  • Ensures compelling LoB value propositions are developed and deployed at all customers.
  • Engages in strategic account qualification deliverables, ensuring best-practice implementation and contingency planning.
  • Develops customer segmentation and owns commercialization strategies.
  • Identifies areas requiring business unit partner support, builds business case justification for prioritization, and ensures project timelines support annual and strategic plans.
  • Owns development of strategic market messages and coordinates with product management and marketing to deploy marketing strategy effectively.
  • Drives deployment of high-impact selling tools supporting product value propositions that can be communicated at the associate level.
  • Ensures compelling LoB value propositions are developed and deployed at all customers.
  • Engages in strategic account qualification deliverables, ensuring best-practice implementation and contingency planning.
  • Develops customer segmentation and owns commercialization strategies.
  • Identifies areas requiring Global Process Engineering Group (GPEG) support, develops business case justification, and ensures aligned project timelines.
  • Owns demand forecasting for the LoB and contributes to coordination of LoB Supply Chain strategies to meet profitability and efficiency targets.
  • Provides monthly business updates and drives organizational alignment as part of BU Business Decision Day (BDD).
  • Responsible for market assessment validation processes (F1, F2, F3, and budget).
  • Serves as L2 owner of BTSO/KSIs.
  • Identifies areas for LoB continuous improvement and ensures effective root-cause analysis for strategic issues impacting the LoB.

    Requirements

    10+ years of experience in product management, business leadership, or related fields. 4-year degree or equivalent required in technical field, MBA preferred. Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, define problems, collect data, establish facts, and draw valid conclusions. The incumbent must also be able to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

    Qualifications

    Familiarity with the electronic assembly industry. Must abide by all Company policies/procedures, safety rules and governmental regulations. Thorough understanding of the Company’s products and procedures. Ability to interact professionally with internal customers at off-site Alpha and divisional locations. Self-motivated and able to work with minimal supervision. Computer skills including Microsoft Office. Negotiating skills. Customer service experience.

    Skills

    Innovative - At ESI, we are committed to solving the complex and evolving needs of our customers through innovation and high-quality standards. Socially Responsible - We care about what you care about. We respect the individual differences that make up our unique expanding organization. We prioritize both sustainability and social impact in both our business operations and our local communities through our various ESI Cares initiatives and the ESI Foundation.

    Benefits

    In addition to a competitive base salary, you will also participate in a generous performance-related bonus plan. In addition, you will also receive a 401(k) plan with company matching, Life Insurance, and Medical Insurance as well as 9 holidays and paid time off.

    Pay

    The typical base salary range for this position is between $182,000 and $218,000.

    Schedule

    N/A

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