Leasing Manager - Then Blake (Student Living)
About the role
This role oversees the community's marketing, print and internet advertising, sales activities, leasing team members, and other resources to achieve established revenue, occupancy, resident retention, and leasing goals and objectives.
Responsibilities
- Ensures achievement of the community’s revenue and occupancy goals by directing marketing, advertising, and sales activities, overseeing on-site traffic, ensuring an appropriate inventory of “ready” apartments, setting rent pricing and concessions, and monitoring sales and leasing activities.
- Stays informed about current market and competitor conditions that may impact the community’s occupancy and sales results, developing and implementing short- and long-term marketing plans and goals to sustain occupancy, and implementing creative strategies around pricing, concessions, leasing incentives, and advertising to boost traffic and leases.
- Develops print and internet advertising strategies, uses available technology to promote the community and communicate with potential prospects, and uses the Company’s property management software to generate sales and leasing reports to monitor results.
- Works with the maintenance team to ensure the physical aspects of the community meet the Company’s standards for overall appearance and safety, and develops activities and programs to enhance the salability of the apartments and community as a whole by regularly inspecting “ready” units for marketability, creating mini-models, and using other merchandising techniques to promote the apartment and community to prospective applicants.
- Actively participates in the leasing process by generating and monitoring traffic, leasing apartments, qualifying prospects, preparing lease documentation, and completing move-in procedures in accordance with established policies and procedures.
- Reviews and analyzes financial reports, shop reports, traffic and closing ratios, and other operational reports to identify and resolve issues impacting leasing performance, and accesses the Company’s internal resources as needed to support solution strategies.
- Makes presentations about marketing and leasing strategies and results to clients, owners, and other business managers.
- Oversees the lease renewal program, including sponsoring various resident lease renewal functions, managing the communication and notification process, and assisting with resident move-outs as necessary.
- Responds quickly and courteously to resident and client/owner concerns and questions, and takes prompt action to solve problems and/or document and convey resident or other requests to the appropriate individual(s).
- Supervises the community’s leasing team members by interviewing, hiring, orienting, and training employees, and manages their performance in accordance with Company policies, values, and business practices.
Requirements
Not specified.
Qualifications
Not specified.
Skills
Not specified.
Benefits
Robust benefits offered including competitive medical, dental, vision, and disability & life insurance benefits, low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service, generous paid time off, and additional vacation accrued with tenure. Onsite team members may also be eligible for an onsite housing discount at Greystar-managed communities, a 6-week paid sabbatical after 10 years of service (and every 5 years thereafter), a 401(k) with Company Match up to 6% of pay after 6 months of service, paid parental leave and lifetime fertility benefit reimbursement up to $10,000 (includes adoption or surrogacy), an Employee Assistance Program, critical illness, accident, hospital indemnity, pet insurance and legal plans, charitable giving program and benefits, and benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority.
Pay
Many factors go into determining employee pay within the posted range including business requirements, prior experience, current skills and geographical location.
Schedule
Not specified.