Lead Product Owner, Digital Commerce

About the Role

The Lead Product Owner, Digital Commerce, is responsible for leading the BOPIS (Buy Online, Pick-up In-Store) expansion initiative from planning through implementation and rollout. This role also involves partnering with existing Lead Product Owners to maintain and prioritize the broader Digital Commerce roadmap and backlog.

Responsibilities

• BOPIS Expansion Initiative Leadership:
  • Lead the BOPIS expansion initiative end-to-end, including planning, workstream coordination, execution oversight, rollout readiness, and progress reporting.
  • Develop and maintain an integrated initiative plan covering scope, milestones, owners, dependencies, risks, decisions, and delivery sequencing.
  • Coordinate work across business, product, engineering, dealer systems, operations, analytics, legal or procurement partners, and external vendors.
  • Facilitate cross-functional working sessions and decision forums to resolve issues, clarify accountability, and keep the initiative moving forward.
  • Manage risks, blockers, and interdependencies proactively, escalating decisions with clear options and business impact.
  • Partner with stakeholders to define success measures, rollout expectations, operational readiness, and intended customer and business outcomes.
  • Provide clear, concise updates to leadership on progress, upcoming milestones, risks, decisions, and support needed.
  • Capture lessons learned and help establish repeatable practices for future dealer-connected commerce initiatives.
• Digital Commerce Roadmap and Backlog Partnership:
  • Partner with existing Lead Product Owners to maintain and prioritize the Digital Commerce roadmap and regular backlog.
  • Align backlog priorities to strategic objectives, customer impact, business value, risk, dependencies, delivery capacity, and operational needs.
  • Promote a cohesive commerce roadmap by identifying cross-team impacts, sequencing needs, and shared dependencies.
  • Facilitate prioritization and tradeoff discussions when demand exceeds available capacity.
  • Communicate priorities, decisions, delivery expectations, and changes transparently to business and technology partners.
  • Balance BOPIS initiative needs with regular enhancements, production support, and other committed commerce work.
• Business Analysis and Delivery Enablement:
  • Provide leadership, coaching, and direction to Business Analysts supporting the initiative and commerce portfolio.
  • Guide discovery, process analysis, requirements development, backlog refinement, solution definition, and readiness activities.
  • Review and validate business requirements, user stories, acceptance criteria, process flows, and functional documentation.
  • Partner with engineering and delivery teams to ensure prioritized work is sufficiently defined, sequenced, and ready for execution.
  • Support release planning and confirm that delivered solutions achieve the intended business and customer outcomes.
• Stakeholder Engagement and Governance:
  • Build strong partnerships across business, product, technology, operations, customer experience, dealer-facing teams, and external partners.
  • Establish practical governance and operating rhythms that support timely decisions, clear ownership, and transparent progress reporting.
  • Lead discussions that align stakeholders around scope, priorities, roles, tradeoffs, and expected outcomes.
  • Influence decisions across teams without relying on direct authority.

Qualifications

• 5+ years of experience in Product Ownership, Product Leadership, Project Management, Business Analysis, or Digital Product Delivery.
• Experience leading a complex, cross-functional digital initiative with multiple business and technology workstreams.
• Strong understanding of product roadmaps, backlog management, prioritization frameworks, dependency management, and Agile delivery practices.
• Experience creating and maintaining initiative plans, milestones, risks, decisions, and stakeholder communications.
• Experience leading or mentoring Business Analysts and guiding requirements development.
• Proven ability to manage competing priorities, facilitate tradeoff decisions, and influence across business and technology organizations.
• Exceptional communication, facilitation, organization, and stakeholder management skills.
• Experience with digital commerce, eCommerce, BOPIS, omnichannel fulfillment, dealer or retail systems, or digital customer experiences preferred.

Skills

• Product ownership
• Backlog management
• Stakeholder management
• Ecommerce
• BOPIS
• Dealer systems

Additional Skills & Qualifications

Must be able to work Hybrid in Milwaukee - current team comes in a couple times a month.

Job Type & Location

This is a Contract position based out of Milwaukee, WI.

Pay

The pay range for this position is $50.00 - $60.00/hr. Individual compensation offered for this position within this range will depend on many factors, including qualifications, skills, relevant experience, job knowledge, geographic location, internal equity, and other pertinent job-related factors.

Benefits

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:

• Medical, dental & vision
• Critical Illness, Accident, and Hospital
• 401(k) Retirement Plan with pre-tax and Roth post-tax contributions
• Life Insurance (Voluntary Life & AD&D for the employee and dependents)
• Short and long-term disability
• Health Spending Account (HSA)
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave (PTO, Vacation or Sick Leave)

Application Deadline: This position is anticipated to close on Oct 31, 2026.

Workplace Type: This is a hybrid position in Milwaukee, WI.