E-Commerce & Digital Lead

Soni is partnering with a growing organization in the healthcare/life sciences space seeking an E‑Commerce & Digital Lead to join its U.S. team. This hands‑on execution role works across e‑commerce, CRM, digital advertising, social, websites, and analytics. The ideal candidate is data‑driven, commercially minded, highly organized, and comfortable operating in a regulated environment.

Responsibilities

• Manage and optimize day‑to‑day e‑commerce activities, including product pages, content, merchandising, promotions, customer journeys, and marketplace presence.
• Execute CRM and email marketing campaigns, including automated journeys, segmentation, testing, and deployment.
• Support Salesforce Marketing Cloud activities and customer engagement initiatives.
• Execute and optimize paid campaigns across Google Ads, Meta, LinkedIn, and other digital channels.
• Track performance across traffic, conversion, CPA, ROAS, and other key KPIs.
• Manage digital content, social media, websites, and campaign landing pages.
• Coordinate digital projects across internal teams, agencies, technology partners, and creative resources.
• Ensure digital activities meet applicable legal, regulatory, and compliance requirements.

What We’re Looking For

• 3–6+ years of experience across e‑commerce, CRM, digital marketing, or digital business.
• Strong hands‑on e‑commerce execution experience.
• Experience with Salesforce Marketing Cloud or a similar marketing automation platform (strongly preferred).
• Hands‑on experience with Google Ads, Meta, CRM/email marketing, GA4, SEO, and digital analytics.
• Experience managing agencies and multiple cross‑functional stakeholders.
• Background in pharmaceutical, healthcare, consumer health, medical device, or another regulated industry (strongly preferred).
• Bachelor’s degree in Marketing, Business, Communications, E‑Commerce, Digital Marketing, or related field.

Pay

Compensation: $125,000 – $150,000, based on relevant experience, knowledge, skills, and other job‑related qualifications.