E-Commerce Lead

Key Responsibilities

• Own day-to-day operations of the brand website, including product listings, content, pricing, and inventory alignment
• Ensure accurate and timely product information through close partnership with Product Development and internal teams
• Lead PDP execution, driving content quality and ongoing conversion optimization
• Own and optimize the Shopify platform, including backend management, integrations, and site performance
• Oversee customer inquiries to ensure a responsive, brand-aligned experience
• Manage membership and CRM operations, including user accounts and loyalty programs
• Execute online-exclusive launches and digital campaigns
• Analyze site performance and implement actions to improve conversion, sales, and user experience
• Partner with Brand Experience Marketing on promotions and launches; collaborate cross-functionally to ensure seamless execution

Required Qualifications

• Proven experience in e-commerce operations or digital retail management
• Hands-on experience with Shopify, including site management, product setup, and app ecosystem
• Strong understanding of website CMS, product merchandising, and online retail workflows
• Knowledge of SEO best practices and performance optimization
• Experience managing PDP content and driving conversion optimization strategies
• Familiarity with CRM, membership systems, and customer service operations
• Strong organizational and communication skills
• Ability to work in a fast-paced, cross-functional environment
• 2–5 years experience in TikTok / social content creation (beauty preferred)
• Strong understanding of TikTok algorithm, trends, and content formats
• Ability to shoot, edit, and publish high-quality videos independently
• Deep understanding of Gen Z / beauty consumer behavior

Benefits

• Premium Medical Insurance Coverage
• 401(k) Savings Plan
• Paid Time Off (PTO) based on seniority
• Paid Holidays
• Annual Bonus Plan
• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room
• Summer Fridays
• Complimentary Gourmet Breakfast, Lunch, and Dinner
• Relocation Support for New Hires
• Work Anniversary Recognitions
• Congratulatory & Condolence Gifts
• Employee Referral Bonus Program
• Licenses/Certifications Reimbursements
• Corporate Employee Discounts
• Visa Sponsorships (100% paid by the company)
• Shuttle Bus Program and EZPass Support
• Vehicle Perks