Lead Pricing Strategy Manager

At JTI we celebrate differences, and everyone truly belongs. 46,000 people from all over the world are continuously building their unique success story with us. 83% of employees feel happy working at JTI.

About the role

The Lead Pricing Strategy Manager shapes and leads JTI USA’s Pricing and Revenue Growth Management (RGM) strategy. Reporting to the Portfolio & Pricing Director, this role owns the development of pricing architecture, pack-price strategy and strategic pricing recommendations to drive sustainable profitability, market share and long-term portfolio value. The role leads a team of two direct reports and works closely with the Pricing Operations and Investment Lead Manager, who owns pricing operations and the planning, governance and optimization of commercial investment.

Responsibilities

• Define the national and state-level pricing strategy, aligned with portfolio priorities, business objectives and market dynamics
• Lead the development of pricing architecture, price positioning and pack-price strategy across the portfolio
• Use elasticity analysis, price-gap modelling and scenario planning to identify opportunities and inform strategic decisions
• Translate consumer, competitor and market insights into clear pricing recommendations and strategic guardrails
• Assess the volume, revenue, profit and market-share implications of alternative pricing scenarios
• Establish pricing principles, governance and performance measures to support consistent decision-making
• Monitor pricing performance and external market developments, recommending strategic adjustments where required
• Partner with the Pricing Operations and Investment Lead Manager to ensure pricing strategy is translated into effective execution and supported by appropriately targeted commercial investment
• Present pricing recommendations, trade-offs and business implications to senior leadership
• Partner with Sales, Finance, Marketing and Strategic Insights to embed RGM principles in commercial planning
• Lead, coach and develop a high-performing team, strengthening its strategic and analytical capabilities

Requirements

• Bachelor’s degree in Marketing, Finance, Economics, Business or a related field
• 6-8 years of relevant experience in pricing, RGM, strategic insights, commercial strategy or trade marketing within fast-moving consumer goods
• Strong understanding of pricing strategy, portfolio economics and commercial value creation
• Demonstrated ability to translate complex market and consumer insights into clear strategic recommendations
• Experience assessing the revenue, profitability, volume and market-share implications of pricing decisions
• Strong commercial judgement and the ability to balance short-term performance with long-term portfolio value
• Excellent communication, stakeholder-management and influencing skills, including experience presenting to senior leadership
• Proven ability to lead cross-functional initiatives and develop talent
• Advanced Excel and data-visualization skills

Benefits

• Annual performance-based bonus to reward outstanding achievements
• Employee Stock Purchase Plan encouraging a sense of ownership and long-term commitment
• Comprehensive medical, dental, and vision insurance plans for employees and their families
• Life insurance coverage to provide peace of mind
• 401(K) plan with company matching contributions to support retirement planning
• Generous paid time off and paid family leave up to 20 weeks, supporting work-life balance
• Short-term and long-term disability coverage
• Education and tuition assistance programs to foster continuous learning and career growth
• Employee Assistance Programme offering confidential counselling and support for employees and their family members

What we offer

• A strategic leadership role with direct impact on JTI USA’s growth and profitability
• Exposure to senior leadership and key business decisions
• The opportunity to shape pricing and commercial strategies in a dynamic FMCG environment
• Close collaboration with Sales, Finance, and Marketing teams
• Leadership responsibility and career development opportunities within a global organization
• Join a dynamic and inclusive work environment which supports your professional development and personal well-being