Jobs · Marketing

Lead Marketer, AI Usage Automation

Ladders · United States · 4 wk ago
RemoteRemoteMarketing$122k–$196k/yrFull-time

Location: Remote - US based candidates only, no visa sponsorship available

About the role

For our client, we are seeking a Lead Marketer, AI Usage Automation to join the team of a leader in the Technical Services space. This role will shape the strategy for AI-enabled customer automation, with a focus on improving targeting, messaging, and overall experience quality. You will partner closely with technical and business stakeholders to align priorities, translate insights into action, and scale effective digital experiences across the organization. The position also calls for a strong analytical and experimental mindset to evaluate performance, refine approaches, and communicate recommendations to senior leaders.

Responsibilities

  • Define the customer automation strategy leveraging AI, including audience targeting and messaging goals
  • Design customer experiences and specify the necessary data inputs for implementation
  • Collaborate with technical and business teams to resolve priorities and integrate processes
  • Review and edit customer communications for clarity and alignment with goals
  • Lead experiment design and analyze results to measure effectiveness and drive strategy
  • Communicate insights and performance trends to executive leadership through presentations
  • Create frameworks to replicate successful digital customer experiences across the organization

Qualifications

  • 5-7 years of experience in digital marketing and communications, with a focus on automation
  • Proven ability to design and evaluate AI-powered customer experiences
  • Strong analytical skills to interpret data and drive marketing decisions
  • Excellent collaboration skills to facilitate partnerships across various functions
  • Ability to work independently and manage ambiguity in dynamic environments
  • Exceptional communication skills for articulating complex strategies to diverse audiences
  • Experience developing hypotheses and frameworks for marketing experiments

Benefits

  • Flexible working options including remote and in-office arrangements
  • Opportunities for professional development and career growth
  • Participation in the company's equity plan with the potential for RSUs
  • Access to comprehensive health and wellness benefits
  • Focus on transparent compensation practices and fair pay

Pay

$122,400 – $195,800 annually

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