Lead Development Coordinator - Automation & Factory Solutions

About the role

GCG’s Automation & Factory Solutions (AFS) division is seeking a detail-oriented Lead Development Coordinator to support our Marketing and Inside Sales teams by sourcing, organizing, and maintaining high-quality prospect data throughout the early stages of the sales pipeline.

Responsibilities

• Lead Sourcing & Prospect Research
• Research industry databases and market intelligence platforms (such as ZoomInfo) to identify prospective customers that align with target profiles
• Source contacts from trade publications, industry associations, conference attendee lists, and other business resources
• Compile and organize prospect data into structured lead lists for qualification and outreach
• Data Collection & List Management
• Collect, standardize, and maintain lead data from web forms, marketing campaigns, supplier referrals, trade shows, and other sources
• Perform ongoing database cleanup by removing duplicate records, correcting formatting issues, verifying contact information, and completing missing data
• Ensure all lead records meet established data quality standards prior to CRM entry
• CRM Administration
• Enter qualified prospects into Salesforce CRM accurately and in a timely manner
• Update existing contact and company records, including job title changes, address updates, and communication preferences
• Conduct routine audits to maintain CRM data integrity and consistency
• Sales Support & Lead Coordination
• Respond to lead requests from the Inside Sales team by providing organized prospect lists and supporting information
• Route qualified leads to the appropriate sales representatives based on territory, market segment, or product line
• Monitor lead assignments and follow-up activities to help ensure sales opportunities are actively managed
• Reporting & Analytics
• Generate recurring reports that summarize lead volume, lead source, pipeline status, disposition, and other key performance indicators (KPIs)
• Maintain accurate reporting logs and activity records for Marketing and Sales leadership

Requirements

• 2–4 years of experience in sales support, marketing operations, lead generation, or data coordination
• Bachelor’s degree in business or a related field preferred
• Experience using Salesforce CRM or a comparable customer relationship management platform
• Familiarity with market intelligence tools such as ZoomInfo, Apollo, Hoovers, or similar platforms
• Strong Microsoft Excel skills, including data organization, list management, and deduplication
• Exceptional attention to detail with a commitment to maintaining accurate and complete data
• Strong written and verbal communication skills
• Self-motivated, organized, and process-oriented with a collaborative mindset

Qualifications

• Ability to manage multiple priorities in a fast-paced environment

Skills

• Strong data organization and list management skills
• Attention to detail and accuracy in data maintenance
• Effective communication and collaboration skills

Benefits

• Competitive hourly compensation range between $24 and $28 per hour, and eligibility for an annual bonus based on company and individual performance
• Comprehensive Health Coverage: Multiple medical plan options (CDHP and PPO) to get you the coverage you need
• Robust Financial Security: Company-paid life and disability insurance, 401(k) with company match, plus options for supplemental critical illness, accident, and hospital indemnity plans
• Generous Time Off: PTO plan with paid holidays, paid parental leave, and paid compassionate care leave to support personal well-being and family needs
• Wellness & Support Programs: Employee Assistance Program (EAP), wellness incentives, and telehealth access
• Extras That Matter: Dental and vision plans, FSAs/HSAs with company contributions, pet insurance, legal services, and ID theft protection for peace of mind

Pay

Competitive hourly compensation range between $24 and $28 per hour, and eligibility for an annual bonus based on company and individual performance.

Schedule

Monday to Friday, 8:00am to 5:00pm Eastern or Central Standard Time. This role offers a remote work arrangement but will require occasional travel to attend company events.