Lead Coordinator

Job Standards Primary Objectives

• Respond to Internet inquiries in less than 5 minutes.
• Answer sign calls or call prospects back in less than 5 minutes.
• Record the source and track the progress of Internet inquiries, sign call leads, and open house leads.
• Track consultations scheduled, attended, and cancelled.
• Maintain contact database system.
• Monitor and examine the response rate of email templates and follow up plans, making revisions as necessary.
• Cultivate leads/inquiries from acquisition through conversion (consultation).
• Pre-qualify prospects and introduce them to our preferred lender.
• Convert qualified prospects to consultations.
• Confidently perform a phone consultation in the absence of the Lead Buyers Agent.
• Maintain a high level of familiarity of the local real estate market and monitor market trends.
• Have a general knowledge of neighborhoods, zip codes, counties, market inventory, and pocket listings.
• Answer customers' questions and provide information to help them find value in our team with the purpose of scheduling a consultation.
• Keep up to date on loan programs and interest rates to be effective in converting prospects to schedule a consultation.
• Have a thorough understanding of all aspects of the buying process, including loan approval, home inspections, appraisal, home warranty, and contract to close.
• Refer seller leads to the Listing Division.

Regular Work Activities

• Follow up with inquiries/leads.
• Use effective communication and consistent, methodical phone calls and emails in order to set client consultations for the Lead Buyer Specialist.
• Computer Input and Contact Database Management:
• Keep Lead Buyer Agent up to date on prospect’s progress by updating Boomtown and attending weekly buyer team meetings.
• Study periodicals and other sources of market data to better understand the local and broad market.
• Follow up to confirm scheduled consultations on behalf of the Lead Buyers Agent.
• Maintain ongoing lead management training by attending all Boomtown education webinars.
• Network with other lead coordinators to role play and exchange ideas for growth and improvement.
• Input Open House buyer contact information into database, assign a follow-up campaign and create an e-alert for the lead.
• Keep up to date with our current listing inventory, pocket listings, and the market inventory.

Key Skills

• Excellent at developing relationships and building rapport quickly.
• People oriented.
• A strong desire to provide exceptional customer service and put the needs of others before your own through active listening and asking questions.
• Detail oriented.
• Outstanding positive attitude.
• Strong written and verbal communication skills.
• Good organizational and time management skills.
• Learning based and committed to personal growth.
• Willing to learn scripts and dialogues.

People Contacts and Interactions

• Lead Buyer Specialist – daily.
• Administrative Team – daily.
• Buyer Prospects – daily.
• Lender – daily.
• Showing Specialists – daily.

Compensation

• Salary plus bonus.
• Paid time off.

Experience, Training, and Education

• College degree preferred.
• Real Estate License (or willingness to obtain real estate license before starting position).
• Minimum 4 years professional experience.
• High level of computer literacy.
• Flexible schedule – in addition to weekday activity, must have some availability on weeknights and weekends to answer Internet inquiries/sign calls.

Behavioral Requirements

• Detailed and Accurate.

Preferred DISC

• CSI or SCI.

Behavioral Requirements

• Low D: Prefers parameters of authority to be set before making decisions; can be a supportive leader within organization.
• Mid I: Moderately outgoing and people oriented; uses facts and information to persuade others.
• Mid-S: Cautious; caring, helpful, and dependable; prefers predictable situations and tasks; strives for harmonious relationships.
• High C: Analytical; competent practitioner with high standards of quality and detail orientation.