Lead Competitive Intelligence Manager
SEON · United States · 1 mo ago
RemoteRemoteAnalystFull-time
What You'll Do
- Design and execute a comprehensive CI strategy: monitor competitive moves, emerging threats, pricing changes, new product launches, partnerships, and market shifts in real time.
- Conduct primary (e.g., field interviews, deal-call participation) and secondary (e.g., public filings, analyst reports, blogs, technical documentation, competitor websites) research to build a robust competitive database.
- Develop and maintain competitive enablement such as battlecards, feature-comparison matrices, win/loss analysis summaries, objection-handling plays, and other resources that equip sales and customer-facing teams.
- Provide strategic support throughout the sales cycle—attending key prospect or customer calls to inject competitive perspective and help navigate head-to-head situations.
- Feed lessons from the field back to marketing and sales enablement to inform messaging, campaigns, and positioning adjustments—also spearheading targeted campaigns when competitor moves emerge.
- Own CI knowledge management: centralize and curate competitive intel from across the business and package insights for different internal audiences, from granular product detail to sales-ready talking points.
- Collaborate with product teams to translate competitive and market insight into roadmap guidance and differentiation strategy.
- Evaluate competitor product architectures, translating technical findings into business-impact assessments.
- Continuously optimize how we use competitive intelligence tools and workflows, leveraging the latest AI capabilities to increase efficiency and accuracy.
Experience You Bring
- 5+ years of competitive intelligence/strategy in enterprise B2B SaaS
- Domain expertise in fraud prevention, AML/KYC compliance, cybersecurity, or related field
- Hands-on experience creating battlecards, competitive playbooks, win/loss analyses, and supporting sales in live calls
- Strong technical aptitude enabling credible engagement with engineering teams, data scientists, and technical prospects during competitive evaluations
- Proven ability to turn raw data, competitor signals, and field intel into actionable sales plays, positioning shifts, and product guidance
- Strong analytical skills: comfortable gathering data from varied sources, synthesizing it into crisp, compelling insights
- Proven ability to turn competitive insights into actionable recommendations for product and GTM teams, with a focus on measurable impact through sales effectiveness and win/loss outcomes
- Excellent communicator, both verbally and in writing—able to present complex competitive landscapes effectively to diverse internal and external audiences
- Self-starter: highly collaborative across functions (sales, marketing, product, CS), with an ability to manage CI initiatives end-to-end
- Familiarity with CI tools (e.g., Klue, Crayon) and market intelligence platforms