Lead BI Manager

Who are we?

Launch Potato is a profitable digital media company reaching over 30M+ monthly visitors through brands like FinanceBuzz, All About Cookies, and OnlyInYourState. Our mission is to connect consumers with leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning 15+ countries, we foster a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

Why join us?

At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers. Base salary ranges from $120,000 to $150,000 per year, paid semi-monthly.

Must Have:

• Expert SQL & Comfortable with Unstructured Complex Data
• Reporting Ownership & Data Literacy
• Performance Marketing Optimization
• Advanced LookML Development (or equivalent in Power BI / Tableau)
• Curiosity & Business Depth

Experience:

Minimum 7 years in business intelligence or analytics with direct exposure to performance or affiliate marketing. The strongest candidates have owned reporting end-to-end, from pipeline to dashboard, worked with messy, complex, third-party data, and partnered closely with business teams to uncover meaningful trends, conduct retrospective analyses, and connect data work to decisions that actually moved the business.

Your Role

Launch Potato is seeking a Lead BI Developer to own the reporting infrastructure powering decision-making across Credit Cards, Make Money/Manage Money, Banking, and Marketplace verticals. This role requires embedding with Yield, Paid Media, and Account Management teams to uncover meaningful trends, conduct retrospective analyses, and challenge the team with insights they aren't currently seeing.

Outcomes (Performance Expectations)

• 30 Days in: Actively engaged with stakeholders to audit existing dashboards and begin developing a roadmap to standardize reporting.
• 60 Days in: Bridging business context and data understanding by articulating key performance levers and improving dashboard standardization.
• 90 Days in: Dashboard standardization in place and a clear roadmap for trusted data sources.
• 6 Months in: Trust built with the business team, proactive retrospective analyses delivered, and the team views you as a go-to analytical partner.
• Year 1: Trusted technical owner for assigned verticals, complete reporting standardization, consistent retrospective analysis, and strong business partnerships.

Competencies

• Analytical Rigor: Asks hard questions and traces discrepancies to the source.
• Reporting Ownership: Engages stakeholders to understand reporting usage before building.
• Business Acumen: Invests in understanding the business by asking the right questions.
• Communication: Asks enough upfront to ensure the answer lands with the right context.
• Proactive Ownership: Surfaces problems early and drives work forward with a clear point of view.
• Collaboration: Builds trust by asking genuine questions and showing care for stakeholders' needs.
• Curiosity & Growth: Asks more than most and aims to grow from technical executor to analytical partner.

Total Compensation

Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, so future increases will be based on both company and personal performance, not annual cost of living adjustments.

Application

To apply, please visit our careers page and submit your application.