Jr. Digital Media Public Relations Specialist
for section headings. Use - for any list of duties/requirements/benefits. Use
for prose. Remove boilerplate, navigation, EEO, etc. Must preserve all substantive info. Must not create sections with placeholder text. Must include sections only when posting has real specific content.
We need to parse the posting.
Key sections:
- Overview (intro paragraph)
- What You’ll Do (list of responsibilities)
- Education (Who You Are and What We're Looking For)
- Suggested Experience And Skills (list)
- Qualities and Traits (list)
- Why This Role Matters (paragraph)
- What You’ll Get From Us! (list of benefits etc.)
- Compensation (salary range)
- Meet WebFX: Who We Are (company description)
- Why Choose WebFX? (list of benefits)
- Opportunities to Give Back etc. (list)
- Check Out Our Culture On Social Media (maybe not needed? It's a list of social media links; might be considered boilerplate? It's not navigation but it's promotional. Might keep? The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Social media links maybe not boilerplate but could be considered navigation? Probably safe to omit as it's not substantive job content. Also "Don't need to apply more than once..." is application instruction, remove. Interview process description maybe not boilerplate but could be considered application instructions? Might be considered part of hiring process; but instruction says remove application instructions. Likely remove that paragraph. Also EEO statement remove.
We need to preserve all substantive info: responsibilities, education, suggested experience, qualities, why role matters, what you'll get, compensation, company description, why choose webfx, opportunities to give back, etc.
We must not create sections with placeholder text like "commensurate with experience". Not present.
We need to decide headings: Use
for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. However we can also use other headings if they match content? The instruction: use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It suggests we should use those standard headings when applicable. But we can also use other headings? It says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Likely we should map our content to those headings where appropriate. For example:
- About the role: could be Overview paragraph.
- Responsibilities: What You’ll Do.
- Requirements: Education + Suggested Experience And Skills + Qualities and Traits? Might split into Requirements (education) and Skills (suggested experience) and Qualities (traits). But we can combine.
- Benefits: What You’ll Get From Us! + Why Choose WebFX? + Opportunities to Give Back? Might be benefits.
- Pay: Compensation.
- Schedule: Not mentioned (flexible schedule mentioned under Why Choose WebFX? Actually "Flexible Schedule: Start your day between 8-10 am". That is schedule info. So we should include a Schedule section.
Thus we need to create sections: About the role (overview), Responsibilities, Requirements (education), Skills (suggested experience), Qualities (traits), Benefits (what you'll get + why choose webfx + opportunities to give back), Pay (compensation), Schedule (flexible schedule). Also maybe Company description (Meet WebFX) could be part of About the role or separate? Could be included in About the role as extra paragraph.
We must not repeat job title as heading. Good.
We must not put Job ID etc.
We must output only HTML fragment.
Let's extract content.
Overview paragraph: "Overview The Jr. Digital Media Public Relations Specialist is a relationship-driven digital marketer who builds authority, visibility, and trust for brands across the internet through earned media, strategic publisher partnerships, and high-impact content ideation. This role sits at the center of modern PR, SEO, and AI Search visibility. You will cultivate long-term relationships with editors and publishers, pitch compelling story ideas, and orchestrate content placements that drive real business outcomes—brand authority, search trust, AI citations, traffic, and leads. Rather than writing all content yourself, you operate as a strategist, tastemaker, and editor-in-chief–style leader—developing story angles, headlines, and media narratives, then collaborating with writers and internal teams to bring those visions to life"
We'll put that in
under About the role.
Responsibilities: "What You’ll Do" bullet points:
- Build & Manage Publisher Relationships
- Develop and maintain strong relationships with editors, journalists, and publishers across major digital publications.
- Pitch original, high-value story ideas that align with publisher editorial standards and audience needs.
- Earn consistent publication opportunities through reputation, credibility, and the quality of ideas—not transactional outreach.
- Act as a trusted contributor whose work helps publishers grow traffic, readership, and authority.
- Drive Earned Media & AI Search Visibility
- Secure earned placements, citations, brand mentions, and backlinks across authoritative third-party websites.
- Help clients build trust and authority in the eyes of Google Search and AI search engines.
- Specialize in earning AI Search citations and references — a core driver of visibility in modern search experiences.
- Support both earned and strategic paid media partnerships when appropriate, always with ROI and authority in mind.
- Content Strategy, Ideation & Tastemaking
- Operate like an editor-in-chief: ideate story angles, headlines, themes, and narratives across industries.
- Identify emerging trends, content gaps, and timely opportunities publishers want to cover.
- Build content frameworks and creative direction for writers rather than executing all writing personally.
- Ensure all content aligns with brand voice, authority positioning, and publisher expectations.
- Brand & Reputation Building
- Actively build and manage your professional digital footprint so publishers can research and validate your expertise.
- Maintain visibility across social media, blogging platforms, personal websites, and journalism tools (e.g., Muck Rack).
- Establish credibility through a history of high-quality publications and recognizable bylines.
- Represent the company and its publishing network as a polished, authoritative media partner.
- Owned Media Network Leadership
- Help manage and grow owned digital publications within our media network (e.g., technology, lifestyle, and niche verticals).
- Develop headline strategies and editorial direction that drive traffic, revenue, and authority for owned sites.
- Use owned media to strengthen personal and organizational credibility with third-party publishers.
- Contribute to positioning our network as award-winning, professional, and industry-respected.
- Client Impact & Strategy
- Translate media coverage into measurable client outcomes: visibility, authority, search trust, and lead generation.
- Align publisher placements with broader digital marketing and SEO strategies.
- Leverage your network to secure coverage across virtually any site on the web.
- Help pioneer and scale innovative services in AI SEO and modern digital PR.
We'll put each bullet as
- under a
. Could group under headings? But instruction: Use - for any list of duties/requirements/benefits. So we can just make one big list? Might be better to keep subheadings? But we cannot add extra headings besides
for sections. Could we have for each subsection? That would be extra sections maybe not needed. Probably better to have one for responsibilities.
Education: "Education Who You Are and What We're Looking For A Bachelor's Degree: All majors welcome! GPA: 3.4 or above (Upcoming grads are encouraged to apply - we interview and hire up to a year in advance!)"
We'll put that as under Requirements.
Suggested Experience And Skills: list:
- Relationship building and professional networking
- Persuasive communication and pitching
- Brand positioning and reputation management
- Content strategy, ideation, and editorial direction
- Digital PR, earned media, and authority building
- Familiarity SEO, backlinks, and search trust signals
- Deep curiosity about media trends, internet culture, and publishing ecosystems
- Ability to see the “big picture” while managing many moving parts
We'll put as
under Skills.
Qualities and Traits: list:
- You think like a digital marketer, not just a publicist.
- You’re comfortable being the face behind pitches, ideas, and media relationships.
- You understand that where something is published matters just as much as what is published.
- You love influencing narratives, shaping content direction, and spotting what will resonate before it trends.
- You thrive in a role where credibility, reputation, and long-term relationships are the currency.
- You’re energized by the future of AI search, digital authority, and earned visibility.
- Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you!
That last sentence maybe more like encouragement; still part of qualities. We'll include as - .
Why This Role Matters: paragraph.
What You’ll Get From Us! list:
- Comprehensive, On-the-Job Training and Career Development
- Initial "career kickstart" training to learn foundational hard skills over the first few months on the job
- Ongoing advanced training sessions from industry experts as you progress further in your role
- Regular team Lunch-and-Learns in our on-site training amenities
- Career Growth and Upward Progression Paths
- All our Jr-level roles represent the first step on an upward promotional path within WebFX
- Merit-based promotions are abundant for new team members who meet or exceed performance metrics
- Regular 1-on-1 check-ins with a manager to support career growth
- Potential promotional path for Jr. Digital Media Public Relations Specialist: Content Marketing Specialist, Content Marketing Analyst, Digital Publishing Consultant, Lead Digital Publishing Consultant, Sr. Digital Content Consultant
- In-Person Experience Alongside Our Team Of Industry Experts
- This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
We'll put as
under Benefits.
Compensation: "$47,500 - $49,500 (potentially higher based on work experience)" as under Pay.
Meet WebFX: Who We Are paragraph: "Hi there! We're WebFX, a full-service digital marketing agency based in the US. We've been 10x named the Best Place To Work in Pennsylvania, and we'd love to meet you! We are a fast-growing company that has doubled in size over the past 5 years, with talented team members now based around the globe (and representing 18+ different countries!). While we are growing at a rapid rate, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in! We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too."
We could include this under About the role as additional paragraph or separate section like "About the Company". But instruction only mentions certain headings; we could add a
About the Company? Not listed but could be okay. Safer to incorporate into About the role paragraph.
Why Choose WebFX? list:
- Vibrant Company Culture: We've been named the Best Place
for prose. Remove boilerplate, navigation, EEO, etc. Must preserve all substantive info. Must not create sections with placeholder text. Must include sections only when posting has real specific content. We need to parse the posting. Key sections: - Overview (intro paragraph) - What You’ll Do (list of responsibilities) - Education (Who You Are and What We're Looking For) - Suggested Experience And Skills (list) - Qualities and Traits (list) - Why This Role Matters (paragraph) - What You’ll Get From Us! (list of benefits etc.) - Compensation (salary range) - Meet WebFX: Who We Are (company description) - Why Choose WebFX? (list of benefits) - Opportunities to Give Back etc. (list) - Check Out Our Culture On Social Media (maybe not needed? It's a list of social media links; might be considered boilerplate? It's not navigation but it's promotional. Might keep? The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. Social media links maybe not boilerplate but could be considered navigation? Probably safe to omit as it's not substantive job content. Also "Don't need to apply more than once..." is application instruction, remove. Interview process description maybe not boilerplate but could be considered application instructions? Might be considered part of hiring process; but instruction says remove application instructions. Likely remove that paragraph. Also EEO statement remove. We need to preserve all substantive info: responsibilities, education, suggested experience, qualities, why role matters, what you'll get, compensation, company description, why choose webfx, opportunities to give back, etc. We must not create sections with placeholder text like "commensurate with experience". Not present. We need to decide headings: Use
for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. However we can also use other headings if they match content? The instruction: use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It suggests we should use those standard headings when applicable. But we can also use other headings? It says use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Likely we should map our content to those headings where appropriate. For example:
- About the role: could be Overview paragraph.
- Responsibilities: What You’ll Do.
- Requirements: Education + Suggested Experience And Skills + Qualities and Traits? Might split into Requirements (education) and Skills (suggested experience) and Qualities (traits). But we can combine.
- Benefits: What You’ll Get From Us! + Why Choose WebFX? + Opportunities to Give Back? Might be benefits.
- Pay: Compensation.
- Schedule: Not mentioned (flexible schedule mentioned under Why Choose WebFX? Actually "Flexible Schedule: Start your day between 8-10 am". That is schedule info. So we should include a Schedule section.
Thus we need to create sections: About the role (overview), Responsibilities, Requirements (education), Skills (suggested experience), Qualities (traits), Benefits (what you'll get + why choose webfx + opportunities to give back), Pay (compensation), Schedule (flexible schedule). Also maybe Company description (Meet WebFX) could be part of About the role or separate? Could be included in About the role as extra paragraph.
We must not repeat job title as heading. Good.
We must not put Job ID etc.
We must output only HTML fragment.
Let's extract content.
Overview paragraph: "Overview The Jr. Digital Media Public Relations Specialist is a relationship-driven digital marketer who builds authority, visibility, and trust for brands across the internet through earned media, strategic publisher partnerships, and high-impact content ideation. This role sits at the center of modern PR, SEO, and AI Search visibility. You will cultivate long-term relationships with editors and publishers, pitch compelling story ideas, and orchestrate content placements that drive real business outcomes—brand authority, search trust, AI citations, traffic, and leads. Rather than writing all content yourself, you operate as a strategist, tastemaker, and editor-in-chief–style leader—developing story angles, headlines, and media narratives, then collaborating with writers and internal teams to bring those visions to life"
We'll put that in
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Likely we should map our content to those headings where appropriate. For example: - About the role: could be Overview paragraph. - Responsibilities: What You’ll Do. - Requirements: Education + Suggested Experience And Skills + Qualities and Traits? Might split into Requirements (education) and Skills (suggested experience) and Qualities (traits). But we can combine. - Benefits: What You’ll Get From Us! + Why Choose WebFX? + Opportunities to Give Back? Might be benefits. - Pay: Compensation. - Schedule: Not mentioned (flexible schedule mentioned under Why Choose WebFX? Actually "Flexible Schedule: Start your day between 8-10 am". That is schedule info. So we should include a Schedule section. Thus we need to create sections: About the role (overview), Responsibilities, Requirements (education), Skills (suggested experience), Qualities (traits), Benefits (what you'll get + why choose webfx + opportunities to give back), Pay (compensation), Schedule (flexible schedule). Also maybe Company description (Meet WebFX) could be part of About the role or separate? Could be included in About the role as extra paragraph. We must not repeat job title as heading. Good. We must not put Job ID etc. We must output only HTML fragment. Let's extract content. Overview paragraph: "Overview The Jr. Digital Media Public Relations Specialist is a relationship-driven digital marketer who builds authority, visibility, and trust for brands across the internet through earned media, strategic publisher partnerships, and high-impact content ideation. This role sits at the center of modern PR, SEO, and AI Search visibility. You will cultivate long-term relationships with editors and publishers, pitch compelling story ideas, and orchestrate content placements that drive real business outcomes—brand authority, search trust, AI citations, traffic, and leads. Rather than writing all content yourself, you operate as a strategist, tastemaker, and editor-in-chief–style leader—developing story angles, headlines, and media narratives, then collaborating with writers and internal teams to bring those visions to life" We'll put that in
under About the role. Responsibilities: "What You’ll Do" bullet points: - Build & Manage Publisher Relationships - Develop and maintain strong relationships with editors, journalists, and publishers across major digital publications. - Pitch original, high-value story ideas that align with publisher editorial standards and audience needs. - Earn consistent publication opportunities through reputation, credibility, and the quality of ideas—not transactional outreach. - Act as a trusted contributor whose work helps publishers grow traffic, readership, and authority. - Drive Earned Media & AI Search Visibility - Secure earned placements, citations, brand mentions, and backlinks across authoritative third-party websites. - Help clients build trust and authority in the eyes of Google Search and AI search engines. - Specialize in earning AI Search citations and references — a core driver of visibility in modern search experiences. - Support both earned and strategic paid media partnerships when appropriate, always with ROI and authority in mind. - Content Strategy, Ideation & Tastemaking - Operate like an editor-in-chief: ideate story angles, headlines, themes, and narratives across industries. - Identify emerging trends, content gaps, and timely opportunities publishers want to cover. - Build content frameworks and creative direction for writers rather than executing all writing personally. - Ensure all content aligns with brand voice, authority positioning, and publisher expectations. - Brand & Reputation Building - Actively build and manage your professional digital footprint so publishers can research and validate your expertise. - Maintain visibility across social media, blogging platforms, personal websites, and journalism tools (e.g., Muck Rack). - Establish credibility through a history of high-quality publications and recognizable bylines. - Represent the company and its publishing network as a polished, authoritative media partner. - Owned Media Network Leadership - Help manage and grow owned digital publications within our media network (e.g., technology, lifestyle, and niche verticals). - Develop headline strategies and editorial direction that drive traffic, revenue, and authority for owned sites. - Use owned media to strengthen personal and organizational credibility with third-party publishers. - Contribute to positioning our network as award-winning, professional, and industry-respected. - Client Impact & Strategy - Translate media coverage into measurable client outcomes: visibility, authority, search trust, and lead generation. - Align publisher placements with broader digital marketing and SEO strategies. - Leverage your network to secure coverage across virtually any site on the web. - Help pioneer and scale innovative services in AI SEO and modern digital PR. We'll put each bullet as
- . Could group under headings? But instruction: Use
- for any list of duties/requirements/benefits. So we can just make one big list? Might be better to keep subheadings? But we cannot add extra headings besides
for sections. Could we have
for each subsection? That would be extra sections maybe not needed. Probably better to have one
- for responsibilities.
Education: "Education Who You Are and What We're Looking For A Bachelor's Degree: All majors welcome! GPA: 3.4 or above (Upcoming grads are encouraged to apply - we interview and hire up to a year in advance!)"
We'll put that as
- .
Why This Role Matters: paragraph.
What You’ll Get From Us! list:
- Comprehensive, On-the-Job Training and Career Development
- Initial "career kickstart" training to learn foundational hard skills over the first few months on the job
- Ongoing advanced training sessions from industry experts as you progress further in your role
- Regular team Lunch-and-Learns in our on-site training amenities
- Career Growth and Upward Progression Paths
- All our Jr-level roles represent the first step on an upward promotional path within WebFX
- Merit-based promotions are abundant for new team members who meet or exceed performance metrics
- Regular 1-on-1 check-ins with a manager to support career growth
- Potential promotional path for Jr. Digital Media Public Relations Specialist: Content Marketing Specialist, Content Marketing Analyst, Digital Publishing Consultant, Lead Digital Publishing Consultant, Sr. Digital Content Consultant
- In-Person Experience Alongside Our Team Of Industry Experts
- This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
We'll put as
- under Benefits.
Compensation: "$47,500 - $49,500 (potentially higher based on work experience)" as
under Pay. Meet WebFX: Who We Are paragraph: "Hi there! We're WebFX, a full-service digital marketing agency based in the US. We've been 10x named the Best Place To Work in Pennsylvania, and we'd love to meet you! We are a fast-growing company that has doubled in size over the past 5 years, with talented team members now based around the globe (and representing 18+ different countries!). While we are growing at a rapid rate, we are committed to growing strategically and sustainably, and that starts with growing our team of the #BestCoworkers - that’s where you come in! We're looking for people to join our mission to provide world-class digital marketing solutions to mid-size businesses around the world. We are passionate about what we do, we’re committed to driving business growth for our clients, and we’re on the hunt for people just like you, who take pride in their work and want to be part of a company that does too." We could include this under About the role as additional paragraph or separate section like "About the Company". But instruction only mentions certain headings; we could add a
About the Company? Not listed but could be okay. Safer to incorporate into About the role paragraph. Why Choose WebFX? list: - Vibrant Company Culture: We've been named the Best Place
under Requirements. Suggested Experience And Skills: list: - Relationship building and professional networking - Persuasive communication and pitching - Brand positioning and reputation management - Content strategy, ideation, and editorial direction - Digital PR, earned media, and authority building - Familiarity SEO, backlinks, and search trust signals - Deep curiosity about media trends, internet culture, and publishing ecosystems - Ability to see the “big picture” while managing many moving parts We'll put as
- under Skills.
Qualities and Traits: list:
- You think like a digital marketer, not just a publicist.
- You’re comfortable being the face behind pitches, ideas, and media relationships.
- You understand that where something is published matters just as much as what is published.
- You love influencing narratives, shaping content direction, and spotting what will resonate before it trends.
- You thrive in a role where credibility, reputation, and long-term relationships are the currency.
- You’re energized by the future of AI search, digital authority, and earned visibility.
- Don't stress if you don't have every experience listed - we hire for soft skills, and believe hard skills can be trained. If the job responsibilities sound interesting, and these traits sound like you, then we want to hear from you!
That last sentence maybe more like encouragement; still part of qualities. We'll include as
- .
Why This Role Matters: paragraph.
What You’ll Get From Us! list:
- Comprehensive, On-the-Job Training and Career Development
- Initial "career kickstart" training to learn foundational hard skills over the first few months on the job
- Ongoing advanced training sessions from industry experts as you progress further in your role
- Regular team Lunch-and-Learns in our on-site training amenities
- Career Growth and Upward Progression Paths
- All our Jr-level roles represent the first step on an upward promotional path within WebFX
- Merit-based promotions are abundant for new team members who meet or exceed performance metrics
- Regular 1-on-1 check-ins with a manager to support career growth
- Potential promotional path for Jr. Digital Media Public Relations Specialist: Content Marketing Specialist, Content Marketing Analyst, Digital Publishing Consultant, Lead Digital Publishing Consultant, Sr. Digital Content Consultant
- In-Person Experience Alongside Our Team Of Industry Experts
- This position is based fully in-office at our riverside campus in Harrisburg, PA, with opportunities for this to evolve as Fxers advance in their career tenure.
We'll put as