ISV Marketing Manager , NAMER Strategic Customer and Partner Marketing

About the role

Amazon Web Services is seeking a results-driven ISV Marketing Manager to design and execute high-impact ABM and partner marketing programs for enterprise software customers within a designated field territory. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted customer and partner marketing initiatives. The ISV Marketing Manager will own the end-to-end execution of territory ABM and partner programs, working backwards from ISV needs to create data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. This role requires strong project management, partner marketing skills, analytical capabilities, and the ability to influence cross-functional stakeholders.

Key responsibilities

• Design and execute territory-specific ABM campaigns (1:1, 1:few) that align with global frameworks and drive measurable business impact
• Develop ISV Marketing Account Plans
• Build and maintain strong relationships with sales teams to understand account priorities and translate them into effective marketing programs
• Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
• Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences
• Partner with regional marketing teams to ensure ABM and partner marketing programs complement broader global marketing efforts
• Drive operational excellence through standardized processes, documentation, and best practices
• Track and report on program performance, using data to optimize and scale successful approaches
• Manage program budgets effectively, demonstrating frugality while maximizing impact
• Collaborate with global ABM and partner marketing community to share learnings and adopt proven practices

A day in the life

• Pipeline influence and revenue contribution from ISV accounts
• Account engagement metrics and program ROI
• Sales team satisfaction scores
• Program execution quality and timeliness
• Process improvement and best practice contributions

Basic qualifications

• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• 7+ years of professional non-internship marketing experience

Preferred qualifications

• MBA
• Previous ISV Field or Partner Marketing Experience at a Enterprise Software, SaaS, AI native or Cloud company

Pay

• USA, CA, San Francisco - 130,000.00 - 185,000.00 USD annually
• USA, NY, New York - 130,000.00 - 185,000.00 USD annually
• USA, TX, Austin - 118,200.00 - 160,000.00 USD annually
• USA, VA, Arlington - 118,200.00 - 160,000.00 USD annually
• USA, WA, Seattle - 118,200.00 - 160,000.00 USD annually