Investment Strategist - Platforms

About the role

The Investment Strategist, Platforms role at TRG is designed for someone eager to dive into the intersection of brand growth and platform-driven media. You'll join the Strategy Collective, a team of experts in brand, communications, media investments, and analytics.

Responsibilities

• Support investment strategy platforms to ensure efficient coverage of category buyers while meeting individual client marketing goals.
• Prepare campaign frameworks, maintain communication on campaign development, steward daily campaign maintenance and optimizations, and assist with preparation of in-platform and technology partner reporting.
• Collaborate within the investment teams while executing across platforms-based media channels for assigned clients, prioritizing support tasks across investment team members and clients who may or may not have visibility into deadlines across one another.
• Develop and maintain relationships with clients, platform sales, and industry communities, representing TRG in a way that aligns with the agency’s vision and values.
• Develop an understanding of how large-scale media investments are planned and executed and how platforms-based media capabilities can facilitate campaign delivery.
• Begin to develop a framework for evidence-based marketing fundamental principles taught by leading institutions in marketing science, such as Ehrenberg-Bass Institute, The IPA, The APG, LinkedIn B2B Institute, and others.

Requirements

We're looking for a strategist with a strong foundation in marketing or advertising media, or a passion to develop one. You should be able to manage multiple projects simultaneously, meet deadlines, and demonstrate a commitment to continuous learning.

Qualifications

• Education, experience, or passion to develop a foundation in marketing or advertising media or agency structures.
• Strong attention to detail, organization, and stewardship of projects as assigned by multiple teams.
• Develop platforms-based activation skills and an understanding of the platforms media ecosystem.
• Curiosity to learn marketing effectiveness frameworks including How Brands Grow (Sharp), Building Distinctive Brand Assets (Romaniuk), The Long and the Short of It (Binet & Field), and The Case for Creativity (Hurman).

Skills

• Able to ask thoughtful, strategic questions to deepen understanding of the job in front of you.
• Communicate complex ideas clearly and confidently – in writing, discussion, and presentation – across cross-functional teams and clients.
• Strong collaboration across multiple teams and ability to connect multiple conversations into a single, comprehensive narrative or direction.

Benefits

TRG offers a supportive environment where you can develop your career in a fast-paced, innovative agency. We value continuous learning and encourage professional growth through ongoing training and mentorship opportunities.

Pay

Competitive compensation package tailored to individual performance and experience.

Schedule

Full-time position with flexible working hours to accommodate your needs.