Intern - Product Strategy & Innovation
About the role
Acxiom is looking for an Intern to work with a high‑energy team advising on comprehensive product strategy from conception through end‑of‑life for the Real Identity product suite. The role serves as a central resource across design, development, quality, test, marketing, and distribution, involving hands‑on engagement with engineering, delivery, and data & identity teams to develop new capabilities, support client engagements, maintain joint standards, monitor product capability, and formulate long‑term cost/profit plans while promoting new technologies and industry trends. The intern will also help shape the next generation of data, identity, AI‑powered, and cloud‑based solutions, working across product management, commercialization, engineering, delivery, and go‑to‑market teams to support innovative products that improve client customer acquisition, engagement, measurement, and business performance. This includes contributing to product strategy, market analysis, commercialization planning, solution innovation, and gaining exposure to emerging technologies, cloud ecosystems, AI‑enabled applications, and industry‑specific solutions while partnering cross‑functionally to bring new capabilities to market.
Responsibilities
- Learn and support Acxiom's portfolio of identity, data, intelligence, and customer solutions while acting as a product resource for internal stakeholders.
- Support development of product strategies, business cases, investment recommendations, and commercialization plans for new and existing offerings.
- Conduct market research and competitive analysis to identify emerging trends, customer needs, and market opportunities within data, AI, cloud, and marketing technology ecosystems.
- Assist in product roadmap development, requirements gathering, and user story creation.
- Partner closely with engineering and product teams to support delivery of innovative capabilities and customer‑focused solutions.
- Support product packaging, pricing, positioning, and value proposition development.
- Help evaluate opportunities for AI‑powered applications, automation, customer intelligence, and decision‑support solutions.
- Participate in development of industry‑specific solution concepts and use cases across key vertical markets.
- Contribute to executive presentations, strategic planning exercises, and innovation initiatives across the organization.
Requirements
- Pursuing a degree in Business, Marketing, Computer Science, Data Analytics, Information Systems, Engineering, Economics, or a related field.
- Anticipated graduation date: May 2027 or December 2027.
- Must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States (i.e., H‑1B, F‑1 [CPT/OPT], TN, or other non‑immigrant status).
Skills
- Strong analytical, problem