Integrated Producer, Social

About the Role

M Booth has an immediate opportunity for an Integrated Producer, Social to join our growing Creative team. We are looking for a mid-level, socially fluent Integrated Producer to own day-to-day social production across a portfolio of brands. This is a high-volume, fast-moving role for someone who can traffic assets across multiple workstreams at once, keep feedback and edits flowing between the creative team, strategy, and external creators, and bring a sharp eye to everything that ships. You will manage a roster of makers/creators—including their contracts, rights, and budgets—making sure every asset lands on time and on spec.

Responsibilities

• Own the day-to-day social production process across multiple brands, managing scheduling and workflow to keep high-volume content moving through the pipeline
• Partner closely with dedicated Project Managers to align production intake with sprint priorities, weekly points capacity, and client status boards
• Traffic social assets across internal creative/strategy teams, brand stakeholders, and external creators/makers — ensuring every asset is routed, reviewed, and delivered on spec and on time
• Collect, synthesize, and distribute creative feedback between brand/strategy stakeholders, Project Managers, and the creative team, translating notes into clear, actionable direction
• Review social content with a sharp creative eye, providing thoughtful, constructive feedback directly to makers/creators to elevate quality and platform fit
• Build, organize, and manage a roster of social creators and makers, including outreach, onboarding, and day-to-day relationship management
• Own contract execution and tracking for all creators/makers on the roster, partnering with legal/finance as needed to keep agreements current and compliant
• Manage budget tracking across the creator/maker roster and broader social production, flagging overages and reconciling spend against project budgets
• Partner directly with the creative and strategy teams to align on briefs, timelines, and deliverable specs, ensuring social assets are produced and delivered on time and to spec
• Maintain organized asset libraries, project trackers, and status reports across brands, keeping stakeholders informed at every stage of production
• Proactively identify bottlenecks in the content pipeline and problem-solve in real time to keep high-volume social production on track
• Source and book locations, stylists, videographers, etc. for local video/photo shoot production logistics
• Manage budgets for content shoots
• Manage contracts and payment for vendors
• Schedule and assure project flow for preproduction, day-of logistics and postproduction

Requirements

• 3 – 5 years of experience in social media production, content operations, or integrated production, ideally across multiple brands or accounts
• Proven ability to manage high-volume content pipelines without sacrificing quality or attention to detail
• Located within commuting distance to NYC
• Strong organizational skills; comfortable prioritizing and trafficking assets across multiple brands and workstreams at once
• A sharp eye for social creative, with the ability to give clear, constructive feedback to creators/makers and the internal creative team
• Experience managing creator, influencer, or maker rosters, including contracting, budget tracking, and relationship management; across platforms like TikTok, Instagram, and YouTube
• Solid communicator who can identify production bottlenecks in the content pipeline and problem-solve in real time alongside the Project Manager to keep production on track
• Comfortable partnering directly with creative and strategy teams to keep deliverables on time and on spec; familiarity with organic and paid social workflows and platform specs/requirements

Nice to Have

• Basic video editing or content trafficking skills in Premiere Pro, CapCut, or similar tools
• An understanding of AI platforms and their use within creative executions
• Experience with Monday.com or other project management tools (Asana, Notion, or similar)

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

Pay

$51,000 – $74,000 base salary

Schedule

Hybrid: in-person 2 days per week in our NYC office or client site/industry events.