Integrated Marketing Manager - Remote
Sharecare · United States · 1 mo ago
RemoteRemoteMarketingFull-time
About the role
Sharecare is the leading digital health company that helps people – no matter where they are in their health journey – unify and manage all their health in one place. Our comprehensive and data-driven virtual health platform is designed to help people, providers, employers, health plans, government organizations, and communities optimize individual and population-wide well-being by driving positive behavior change. Driven by our philosophy that we are all together better, Sharecare is committed to supporting each individual through the lens of their personal health and making high-quality care more accessible and affordable for everyone.
Responsibilities
- Assist in the creation of strategic client proposals and lead the creation of RFP responses for media deals with Agency and Brand partners in the Health and Life Science space.
- Create PowerPoint capabilities presentations for clients that represent Sharecare innovatively while tailoring offerings to their goals.
- Develop customized visual mock-ups of products, videos, and content for strategic growth accounts using Figma.
- Work closely with the Integrated Marketing team to ensure brand guidelines are met, presentations are strategic, and visuals are clean and powerful.
- Manage Sharecare’s social strategy for LinkedIn, including creating a content calendar that positions Sharecare as a thought leader and innovator in health.
- Track social interactions and use data to improve performance.
- Create and deploy a regular cadence of B2B email marketing, including list management, measuring results, and improving responses.
- Oversee all Social products offered by Sharecare, including SodaRX and Member Reach Social, along with strategy for hospital clients.
- Play a vital role in the creation of new products each year to align with evolving client demands.
- Collaborate with the Integrated Marketing Team and sales reps on RFP responses and media proposals to develop strategy and implementation tactics for successful campaigns.
- Develop marketing materials to represent Sharecare in the market.
- Identify trends and innovations in the marketplace for new product development.
- Deploy eblasts via Empower and update all materials on an ongoing basis.
- Provide reporting on proposals, competitive products, and more.
Requirements
- Bachelor’s Degree.
- 5+ years of marketing experience; pharma marketing knowledge is a plus.
- Organizational skills and ability to juggle multiple projects simultaneously.
- Experience in proposal creation and knowledge of the digital media landscape.
- Excellent verbal and written communication skills coupled with a keen eye for design.
- Expertise in PowerPoint.
- Proficiency in Figma, Claude, SalesForce, and Empower.
Skills
- Skilled at developing and implementing strategic proposals.
- Excellent time management skills with the ability to handle shifting priorities.
- Strong team player.
- Keen awareness of innovation in all aspects of digital marketing.
- Ability to monitor data to improve social and email performance.
- Strong ability to position Sharecare as a thoughtful leader in the market.