Jobs · Marketing · Florida

Integrated Entities Content Specialist

DPR Construction · Orlando, FL · 3 wk ago
MarketingFull-time

Key Responsibilities

  • Generating a wide range of multi-media editorial projects, including articles, case studies, blog posts, web content, videos, award submissions and internal “knowledge sharing” or “best builder” stories.
  • Repurpose stories into channel-ready formats, including social copy, email copy, and presentation content.
  • Managing and executing integrated campaigns, working with both internal communications and external public relations subteams.
  • Strategically contributing to planning discussions, providing tactical recommendations aligned with strategies; advising others on campaigns and ways they can be driven through storytelling.
  • Posting a steady stream of strategic content both internally and externally.
  • Contributing to over-arching editorial calendars and updating schedule additions and changes.
  • Providing feedback and training to others on good content best practices that helps DPR build and sustain a consistent and positive brand image.
  • Optimizing content and tone of voice for various platforms and channels, taking into account audiences and their behaviors.
  • Ensuring all content produced adheres to DPR brand standards, requirements (including music and imagery licensing) and operational/EHS protocols.
  • Helping build a library of content and imagery that is easily searchable and can be leveraged for multiple uses.

Relevant Qualifications And Skills

  • 8+ years of experience in journalism, editing, corporate storytelling and/or a related field.
  • A/E/C industry experience a plus.
  • A keen interest in, and curiosity about, the latest trends in the A/E/C industry and a comfort with being on construction job sites where the work takes place.
  • A knack for telling stories about deeply technical topics in a way that is understandable and relatable to a non-technical audience.
  • The ability to create, or oversee creation of still photography and videos as well as a network of professionals who can support this (e.g. production freelancers, location experts, etc.).
  • A growth mindset and the desire to experiment with new and emerging forms of content in order to reach a broad set of audiences.
  • A talent for collaborating effectively with a number of stakeholders across DPR’s Family of Companies, the C+B team, and its customers/partners.
  • The capacity and resourcefulness to work quickly and decisively to meet deadlines.
  • Availability to travel.

Similar jobs

Content Specialist

Tyonek Native CorpMadison, AL· 2 days ago
Marketingapply on tyonekjobs.applicantpro.com

Content Specialist

NewsletterJobs.ioChicago, IL· 6 days ago
Writing$70k–$85k/yrapply on newsletterjobs.io

Content Specialist

NewsletterJobs.ioCleveland, OH· 6 days ago
Writingapply on newsletterjobs.io

Content Specialist

MazzellaCleveland, OH· 1 wk ago
Marketingapply on secure3.entertimeonline.com