Inside Sales & Key Account Associate

About the role

PetSafe Brands, formerly known as Radio Systems Corporation, is headquartered in Knoxville, TN. Knoxville is known as “The Marble City” and "Scruffy City," offering unique charm, the 1982 World’s Fair site, 21 craft breweries, and access to outdoor activities in the Great Smoky Mountains National Park and Urban Wilderness. The area features a strong public-school system, no state income tax, low property taxes, and a low cost of living, along with cultural events like Music and Shakespeare on the Square and Family Movie Nights.

PetSafe Brands is the world leader in pet products through its family of brands: PetSafe®, Sport DOG®, Invisible Fence®, Kurgo, and Premier Pet. The company aims to touch over 21 million pets, people, and communities globally each year, serving diverse pet owners from hunters to urban pet enthusiasts. PetSafe fosters a culture of enthusiasm, resilience, adaptability, and teamwork, with a mission to unleash freedom for pet parents by keeping pets happy, healthy, and safe.

Responsibilities

• Manage inside sales activities, including calling current and new customers, and responding to customer inquiries.
• Drive revenue growth through opportunity identification, cross-selling, and up-selling.
• Acquire and retain customers through cold calling, tradeshow leads, and other lead generation avenues.
• Develop and execute key account strategies to achieve revenue targets and expand market share.
• Build and maintain strong relationships with distributors, retailers, and key strategic partners.
• Conduct line reviews, develop promotional plans, negotiate terms, and deliver mutually advantageous outcomes.
• Increase SKU placement and ensure individual and team sales goals are met or exceeded.
• Represent the company at retail tradeshows, veterinary conferences, and other industry events.
• Monitor market trends, competitor activity, and customer needs to identify opportunities for growth.
• Track and report on sales performance, forecasts, and key metrics.
• Mentor and support sales team members as needed, fostering collaboration and knowledge sharing.

Qualifications

• 2+ years of sales experience; pet products or consumer goods experience preferred.
• Some college or 2–4 year degree preferred.
• Proficient in Excel and Word; knowledge of PowerPoint and Salesforce preferred.
• Strong written and verbal communication skills.
• Ability to work independently and collaboratively.
• Willingness to travel for tradeshows and client visits.

Accountabilities

• Meet or exceed individual and/or team sales goals.
• Source leads within assigned territory using search engines, social media, and word-of-mouth.
• Maximize sales through increased SKU placement, national account growth, and new customer acquisition.

Relationships

• Reports directly to the Director of Sales.
• Works closely with Accounts Receivable, Order Management/Processing, and Sales Support.

Benefits

• Collaborative and creative team-oriented work environment that encourages risk-taking and growth.
• Competitive benefits package including medical, dental, vision, and 401K match.
• Rich wellness program featuring an onsite health clinic, workout facility, and pet-friendly workplace.