Influencer Marketing Lead

About the role

DualEntry is building the OS for finance. Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s, with no new entrants in 30 years. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk. In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies. We hire outliers. We're looking for people with a track record of accomplishing difficult things, whether through their careers or achievements outside of work. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community - because that's what it takes to reinvent a $220B industry. 📍 Location: New York City HQ, 7 World Trade Center. The marketing team includes Ana, who led community and events from end to end (thousands of attendees across 15+ events in 6 months); George, who grew organic search traffic from 2‑5 clicks a day to 80‑90 clicks a day, a 2330% increase; and Bruno, who built Slack bots that surface CFO job changes and funding announcements in real time, automate gifting flow, and sync everything to HubSpot and Hex.

Responsibilities

• Build DualEntry's influencer and creator program from the ground up
• Find and reach the right audience - CFO influencers, accountants and finance creators
• Own the full relationship cycle: reach out, negotiate, sign, brief, ship, and keep the good ones coming back
• Track success metrics: impressions, engagement, which creators move the needle

Requirements

• Experience managing influencer or creator programs - you know what it takes to run 50–100+ relationships at once
• Digitally native - you get pop culture and memes
• Operationally sharp - comfortable picking up whatever tracking/tech stack the program runs on

Pay

• Equity: $50,000 - $75,000
• Base Salary: $160,000 - $210,000

Benefits

• Medical, dental & vision insurance
• One Medical membership
• Mental health support (Talkspace)
• Fertility & family-building support (Kindbody)
• Virtual healthcare (Teladoc Health)
• 401(k)
• Commuter benefits
• Learning &