Industry Marketing Lead

About the role

Jiga is on a mission to build the world's trusted custom manufacturing infrastructure. The world's most important innovation—spanning aerospace, defense, AI, robotics, and medical devices—relies on manufactured parts. Yet global supply chains are broken, and outsourcing custom parts remains a critical bottleneck, worsened by geopolitical shifts and the push for sovereignty and local manufacturing.

We're VC-backed, cashflow-positive, and trusted by hardware startups, NASA, Siemens, and more. Our growth is driven by organic word of mouth: engineers and procurement leaders bring us along when they change companies, and they share notes with heart emojis (💙). This role is about amplifying that rare trust and credibility in manufacturing.

Responsibilities

• Execute content marketing initiatives across supply chain and manufacturing.
• Distribute content where engineers and procurement leaders actually pay attention.
• Land press placements and own journalist relationships.
• Plan and execute events: exclusive dinners, conference presence, and engineer gatherings.
• Build a repeatable reference engine: named logos, metrics-backed case studies, and customers ready to take sales calls or speak at events.
• Produce collateral that converts: whitepapers and credibility content.

Requirements

• Spent years inside manufacturing, hardware, aerospace, or defense—either as an operator or as a marketer embedded in the industry.
• Have a real point of view on how engineers and supply chain leaders procure parts.
• Proven track record of personally shipping content, landing press, and running events.
• Prioritize proof and numbers over adjectives; allergic to generic brand fluff.
• Can self-direct and manage your own time and budget with minimal supervision.
• US-based and tech-savvy, comfortable working in remote environments (Slack, Notion, Loom, etc.).

How we work

• Remote-first: Our team is distributed globally, with most work done async—the secret sauce of our success.
• High trust, low bullshit: No micromanagement, no busywork. We trust you to get work done and speak up if something’s wrong.
• Ownership, not process theater: You’ll have real autonomy over what you build, with no unnecessary meetings.
• Question everything: See something broken? Say it. Have a better idea? Just do it. We mean it when we say we want people to challenge the status quo.
• Actually friendly: We play games online weekly, and once a year, we fly everyone to a beautiful location for our offsite (Greece, next!). We genuinely like hanging out—no forced "team-building."

How we think about marketing

• You’ll be treated as a core function, with independence and creative freedom.
• Your voice matters in decisions, and you won’t be judged solely on last-touch attribution.
• We get brave and creative in an industry where most players are boring and traditional.
• We measure with honest KPIs, accepting that reputation takes long-term effort and B2B attribution is hard.
• We use AI where it creates real leverage.
• We take the rare love people have for our product and turn it into reputation and community.