Hourly – Specialist, Social Media & Digital Content
Brookdale Community College · Lincroft, NJ · 1 mo ago
SalesFull-time
Job Duties And Responsibilities
- Cook up and craft social media content that aligns with established branding, messaging, and guidelines.
- Coordinate the execution of assigned social media projects and campaigns, adhering to content plans set by leadership and ensuring they match departmental goals and branding.
- Take and share photos and videos at events, community initiatives, and organizational activities for marketing purposes.
- Write and tweak marketing copy based on approved messaging standards.
- Keep track of audience interactions and provide feedback for improvement.
- Collaborate with internal teams to assist with marketing initiatives, event promotions, brand awareness, and audience growth.
- Exercise discretion and initiative in managing tasks and priorities within defined objectives.
Minimum Qualifications
- A degree from an accredited institution or an equivalent combination of education and experience from which comparable knowledge and abilities can be acquired.
- Two years of relevant experience.
- Experience creating social media content across multiple platforms according to established guidelines.
- Outstanding verbal and written communication skills.
- Working knowledge of social media platforms, scheduling tools, and analytics tools.
- Intermediate-level computer skills, including proficiency with Microsoft Office Suite and other necessary software.
- Ability to work independently and collaboratively.
- Strong organizational skills and the capacity to handle multiple tasks simultaneously.