Host Communications Channels Lead

Job Summary

Airbnb creates opportunities for millions of Hosts to build a business, develop connections with guests and Hosts, and positively impact local communities. The Host Communications Channels Lead will manage content management systems and internal content workflows for host in-app messaging, email, and the Resource Center.

About the Role

The role involves executing day-to-day operations within Airbnb’s central learning and communication platforms for over 5 million Hosts worldwide. Key responsibilities include building, testing, and deploying content, managing scheduling and audience segmentation, configuring and publishing in-app messaging, maintaining content standards, and supporting feature development.

Responsibilities

• Build, QA, and deploy content, managing scheduling and audience segmentation to ensure accurate and timely delivery.
• Own end-to-end technical development and execution of email campaign operations, from intake through send, ensuring accuracy and alignment with standards.
• Configure and publish in-app messaging using reusable modules and personalization tools to deliver targeted host communications.
• Maintain content standards, taxonomy, and workflows to ensure consistency, scalability, and quality.
• Partner with global teams to localize and manage content at scale.
• Develop and maintain documentation and best practices to support internal teams and content creators in using content management systems effectively.
• Contribute requirements and operational feedback to inform the development of scalable features that align with business goals.
• Support feature development by BizTech, MarTech, and Engineering with operational expertise and testing support.
• Monitor channel performance through data and insights, flagging opportunities to optimize user experience and support community-building initiatives.
• Collaborate with Learning and UX teams to ensure modules are intuitive, engaging, and adaptable to evolving Host needs.
• Share and suggest emerging tools and contribute ideas to improve channel operations to expand our impact on the host community.
• Manage comprehensive campaign operations and execution across multiple simultaneous releases, maintaining high standards for precision, efficiency, and brand alignment.

Requirements

• 5+ years of hands-on content management in large-scale digital platforms, including managing, delivering, and optimizing content to create seamless user experiences.
• Experience analyzing and improving publishing workflows and campaign operations.
• Experience working cross-functionally with product, engineering, design, and data teams.
• Confidence partnering with engineers to resolve bugs and improve platform performance.
• Outstanding technical communication skills and a working knowledge of product development.
• Comfortable gathering and interpreting data, user insights, and product analytics to inform operational decisions and recommendations.
• Capable of writing clear, comprehensive technical briefs that align platform goals across product, design, and engineering teams.

Qualifications

• Strong organizational and project management skills.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Experience with content management systems and email marketing platforms.
• Knowledge of digital marketing principles and best practices.

Skills

• Content Management Systems (CMS)
• Email Marketing Platforms
• Technical Communication
• Data Analysis
• Project Management

Benefits

Our commitment to inclusion and belonging fosters innovation and engagement, attracting creatively-led people and developing the best products, services, and solutions. We strive to provide a disability-inclusive application and interview process.

Pay

$132,000—$155,000 USD Base Pay Range

Schedule

This position is US - Remote Eligible. The role may include occasional work at an Airbnb office or attendance at offsites, as agreed to with your manager. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity. Click here for the up-to-date list of excluded states. This list is continuously evolving, so please check back with us if the state you live in is on the exclusion list. If your position is employed by another Airbnb entity, your recruiter will inform you what states you are eligible to work from.