Jobs · Marketing · Massachusetts

Hospice Marketing Liaison

Hospice of Western & Central Massachusetts · Northampton, MA · 2 wk ago
On-siteMarketing$85k/yrFull-time

Shift: Monday–Friday, 8:00 a.m.–4:30 p.m. with weekly pay. This position includes on-the-road responsibilities; an insured vehicle is required.

About the role

Establish and grow referral relationships with physicians, referral sources, the community, and other providers in the market.

Responsibilities

  • Act as a liaison between referral accounts/the community and the agency to identify and develop new potential referral sources.
  • Develop and maintain a monthly and daily marketing plan based on needs.
  • Maximize census through effective marketing, sales calls, and public relations in accordance with Home Health and Hospice goals.
  • Develop and implement monthly marketing plans that are organized and strategic through geographic planning, completion of daily marketing/admission action plans, targeting account assignments, adherence to account assignments, sales call frequency, strategy for account development, and vertical account development.
  • Manage marketing/sales budgets.
  • Track and evaluate referrals.
  • Ensure external sales calls are effective.
  • Schedule and conduct meetings with prospective families and applicants.

Requirements

  • Bachelor’s degree in sales and marketing preferred.
  • Experience in healthcare (hospice, long-term care, acute care, etc.) required.

Pay

Salaried role up to $85,000 plus an incentive program.

Benefits

  • Competitive and weekly pay.
  • Holiday pay for hourly and salaried employees.
  • Overtime pay for hourly employees.
  • Career advancement opportunities.
  • Exclusive employer discount program for eligible team members.
  • Employer-paid life insurance.
  • 401(k) with employer match.
  • Vacation and personal time.
  • Health, dental, and vision insurance.

Our agency follows federal and state guidelines regarding staff vaccinations; all staff must be up to date with COVID and flu vaccinations or acknowledge a declination.

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