Hospice Care Specialist (Marketing)

About the role

Join a mission-driven team at Lorian Health, a trusted leader in home health care for over 20 years. We deliver compassionate, patient-centered care that enhances quality of life and helps individuals maintain independence at home. This role offers a rewarding career with a collaborative, innovative, and clinically excellent organization where every team member is empowered to grow and make a meaningful impact.

Responsibilities

• Build and maintain strong relationships with healthcare professionals and community referral sources.
• Educate referral partners and the community about hospice services and the hospice benefit.
• Manage marketing accounts and develop follow-up and continuing education plans.
• Coordinate and follow up on pending referrals and communicate referral outcomes.
• Meet with patients and families to provide support and assist with hospice enrollment.
• Serve as a patient advocate across the hospice team, program, and community.
• Maintain appropriate documentation in patient charts.
• Participate in staff meetings, interdisciplinary group meetings, training, and in-service education.
• Plan and participate in engaging marketing initiatives, networking events, educational lunches, conferences, and community activities to strengthen relationships and increase Lorian's visibility.

Requirements

• 2+ years of healthcare sales or marketing experience.
• Hospice or palliative care marketing experience strongly preferred.
• Proven ability to build and maintain relationships with healthcare professionals, patients, families, and community organizations.
• Strong communication, critical thinking, judgment, and relationship-building skills.
• Experience with crisis intervention and family support.
• High school diploma or GED required; bachelor's degree in a related field preferred.
• Valid driver's license and acceptable automobile insurance.
• Strong computer skills and the ability to work independently and manage time effectively.

Benefits

• Company vehicle and fuel card
• Competitive salary
• Comprehensive benefits package, including:
  • Medical, dental, and vision insurance
  • Life insurance
  • AD&D insurance
  • Short- and long-term disability coverage
  • Employee Assistance Program (EAP)
  • 401(k) with a 4% company match
  • Paid time off and paid holidays
• Ongoing professional development and career advancement opportunities
• A collaborative, mission-driven team committed to delivering exceptional patient care

Pay

Annual compensation range: $90,000–$120,000

Location

San Diego East, South / North Coastal