Home Health Care Specialist (Marketing)

About the role

Join a mission-driven team at Lorian Health, a trusted leader in home health care for over 20 years. We deliver compassionate, patient-centered care that enhances quality of life and helps individuals maintain independence at home. This role focuses on building referral relationships and driving growth in the Southwest region.

Responsibilities

• Develop and maintain referral relationships throughout your assigned territory.
• Identify and pursue new business opportunities with healthcare referral sources.
• Engage with physicians, case managers, and discharge planners to support patient referrals.
• Partner with clinical and operational leaders to support regional growth and quality commitments.
• Assist referral sources and patients with questions, concerns, and issue resolution.
• Secure required physician documentation and support referral processing.
• Participate in sales, marketing, and interdisciplinary team meetings.
• Plan and participate in marketing initiatives, networking events, educational lunches, conferences, and community activities to strengthen relationships and increase Lorian's visibility.

Requirements

• 5+ years of healthcare sales experience; home health experience preferred.
• Bachelor’s degree in a related field or 5 years of sales/business development experience in home health or a related healthcare industry.
• Strong knowledge of the local medical community.
• Excellent communication, relationship-building, organizational, and problem-solving skills.
• Ability to confidently communicate and present to both small and large groups.
• Proficiency with Microsoft Office and general computer systems.

Benefits

• Company vehicle and fuel card
• Competitive salary
• Comprehensive benefits package, including:
  • Medical, dental, and vision insurance
  • Life insurance
  • AD&D insurance
  • Short- and long-term disability coverage
  • Employee Assistance Program (EAP)
  • 401(k) with a 4% company match
  • Paid time off and paid holidays
• Ongoing professional development and career advancement opportunities
• A collaborative, mission-driven team committed to delivering exceptional patient care

Pay

Annual compensation range: $85,000 to $115,000