Home Care Consultant (Outside Sales Representative)

Primary Responsibilities

• Customarily and regularly work more than half of all working time away from the company’s place of business and the employee’s home office obtaining orders for the company’s services.
• Engage in outside sales and obtain contracts for the company’s services.
• Research and develop Referral Provider Network relationships and produce referrals.
• Perform all phases of consultative sales process, including preparation and documentation of cold calls, follow-up calls, diagnosis of referral source and client needs, recommendation of appropriate Home Instead® services and additional community resources, maintaining and nurturing existing referral accounts, including follow-up, as necessary.
• Achieve inquiry generation objectives for assigned territory with the primary goal of bringing in new business to increase overall market share.
• Target accounts include, but are not limited to, hospitals, physicians, home health agencies, assisted living facilities, nursing homes, senior centers, hospice, rehabilitation centers, etc.
• In conjunction with Home Instead franchise leadership, develop sales and marketing plans, detailing weekly and monthly activities focused on meeting or exceeding established goals.
• Develop and maintain knowledge of Home Instead brand.
• Effectively present Home Instead marketing materials and services to referral providers, including 1:1 meetings, as well as planning, arranging and conducting formal group presentations to referral providers.
• Maintain accurate records of all sales and prospecting activities including sales calls; presentations; closed sales; and follow-up activities within the assigned territory, including the use of software to maintain accurate records to maximize territory potential.
• Develop a database of qualified leads from referrals through face-to-face cold calling on referral providers, email, telephone and Web.
• Conduct Service Inquiries and Care Consultations as needed following the consultative sales process.

Secondary Responsibilities

• Conduct client/CAREGiver introductions as needed.
• Participate in various PR strategies.

Pay Rate

$60,000 - $75,000 salary (or per hour equivalent) + commission