Higginbotham 2027 Summer Internship - Corporate Marketing & Communications Digital Content Intern
About the role
As a Digital Content Intern, you'll spend ten weeks working alongside our Digital Content Specialist and the broader digital marketing team, getting hands-on exposure to how a fast-growing insurance and financial services firm builds its digital presence. You'll help propose, produce, and support content that promotes brand awareness, showcases our award-winning culture, and supports sales and marketing initiatives. This internship is designed as a learning experience: you'll contribute real work to real projects while building practical skills in content creation, web content support, and graphic design. No prior industry experience required, just curiosity, creativity, and a willingness to learn.
Responsibilities
- Content Support – Assist the Digital Content Specialist and marketing team with content marketing initiatives, including:
- Helping create content for digital assets and supporting collateral development for sales initiatives and stakeholder events.
- Sitting in on team check-ins to learn how marketing projects are prioritized, scoped, and tracked.
- Getting exposure to the team's project management platform, including how in-bound requests are triaged and tracked through completion.
- Web Content Exposure – Get introduced to website content support using WordPress, including landing pages, web forms, and other digital assets, such as:
- Assisting with research into website content gaps and basic SEO considerations for product pages.
- Helping build simple forms for internal and external audiences (RSVP forms, surveys, lead-generation forms).
- Supporting content updates for location-specific pages.
- Graphic Design – Assist in designing graphical elements for marketing assets, including collateral, social media, digital assets, and website visuals, under the guidance of the creative team.
- Support the creative team's review process by helping check content for accuracy and quality.
- Take part in a final internship project or presentation summarizing your contributions and what you learned.
Requirements
- Currently pursuing a BS or equivalent degree in communications, advertising, public relations, journalism, graphic design, marketing, or a related field.
- Rising junior or senior standing preferred.
- No professional experience required; coursework, personal projects, or a portfolio (even informal) are a plus.
Qualifications
- Familiarity with Adobe Creative Suite (InDesign, Photoshop, or Illustrator) is a plus.
- Comfort with Microsoft Office (Word, PowerPoint, Excel).
- Interest in content management (i.e., WordPress).
- Basic HTML/CSS knowledge is a plus, but not required.
- Interest in writing for digital audiences (website, social, email).
Skills
- Curious, eager to learn, and open to feedback.
- Able to manage a few tasks at once in a fast-paced environment.
- Developing eye for design and interest in current design trends.
- Clear, engaged communicator.
- Detail-oriented with pride in the work you produce.
- Comfortable asking questions and collaborating with a team.
- Excited to try new things and wear multiple hats.
Pay
$20 per hour.
Schedule
Part‑time, ten (10) weeks (June 2nd – August 5th) with in‑person opportunities in Fort Worth, TX.