Healthcare Marketing Strategy Manager

About the role

Throughout the health ecosystem, you'll find courageous and inspiring people who are committed to driving transformation, advancing access to healthcare, and leading a well-being revolution. Where you find innovators committed to sustainable progress, you'll find Deloitte's Life Sciences & Health Care practice. Our leaders work side-by-side to orchestrate and deliver on the business of science and health. We bring trusted, flexible approaches that help foster innovation, harness new technologies, and formulate consumer-driven strategies to engineer a digitally enabled, equitable future of health.

Responsibilities

• Leading the day-to-day delivery of strategy engagements for Health Care marketing clients, spanning the breadth of the CMO agenda including:
• Marketing operating model and organizational design
• Customer, patient, member, provider or stakeholder segmentation
• Go-to-market and channel strategy
• Growth and margin improvement opportunities
• Marketing investment and resource allocation
• Customer experience and engagement transformation
• Marketing performance measurement and KPI design
• AI enabled marketing transformation
• Partnering with client marketing, commercial, and digital leaders to define strategic choices and recommendations tied to clear business outcomes
• Translating business and customer challenges into structured analyses, insights, and high-quality, executive-ready deliverables grounded in research and data
• Bringing comfort with the more technical aspects of marketing, including MarTech stacks, platforms, tools, and the implications of AI, to help shape and support broader marketing transformation engagements
• Managing day-to-day client relationships, facilitating working sessions, and overseeing scope, timelines, risks, and dependencies across workstreams
• Using advanced analytics and AI-enabled tools to improve efficiency, insight generation, and work quality
• Supporting practice growth through proposals, solution shaping, workplans, and follow-on opportunities
• Coaching teams, modeling Deloitte leadership behaviors, and contributing to an inclusive, high-performing culture

Qualifications

• 7+ years of experience with a demonstrated history of consulting delivery for marketing stakeholders and related areas of the CMO agenda
• 4+ years of experience working directly with marketing client teams
• 4+ years of experience in the US Health Care and Life Sciences ecosystem, including customer and stakeholder dynamics, commercial operating environments, engagement models and market pressures
• 1+ years of experience incorporating AI into daily workflow and leveraging AI tools to enable and optimize the client experience
• Ability to travel