Head of Voice & Channel

About the role

Our client, a leading entertainment company, is looking for a strategic, hands-on social media leader to oversee brand voice, content strategy, channel management, and audience growth across digital platforms. This role leads a social team while partnering with talent, creators, or clients to develop impactful content and engagement strategies. This role is full-time and fully onsite in Manhattan, 5 days a week.

Responsibilities

• Lead and mentor a team of social media and content professionals.
• Define and manage brand voice across social, web, email, and CRM channels.
• Develop and execute content and campaign strategies across all major platforms.
• Create, publish, and optimize content while identifying real-time marketing opportunities.
• Serve as the primary social strategy lead for assigned talent, creators, or clients.
• Manage content calendars, partnerships, campaign deliverables, and audience engagement.
• Capture and publish content at events, appearances, and key activations.
• Monitor trends, community conversations, and platform performance to drive growth.

Requirements

• 5-7+ years of experience in social media, digital marketing, content strategy, or creator marketing.
• 2+ years of experience in leadership and/or managing a team.
• Previous experience working in the music industry, specifically distribution.
• Proven success managing social channels for brands, talent, media properties, or consumer-facing organizations.
• Deep knowledge of Instagram, TikTok, YouTube, X, Threads, Snapchat, and emerging platforms.
• Experience developing brand voice, content strategies, newsletters, CRM campaigns, and website content.
• Strong content creation skills, including mobile video, photography, and editing tools (CapCut, Canva, Adobe Creative Suite).
• Experience with social publishing, analytics, listening, and CRM platforms.

Preferred Qualifications

• Excellent communication, organizational, and project management skills.
• Ability to thrive in a fast-paced, always-on environment and support live or time-sensitive campaigns.

Schedule

Full-time, fully onsite in Manhattan, 5 days a week.