Head of Social

THE POSITION

FanDuel is seeking a Head of Social Media to lead our social strategy, content, and platform presence across all channels. This role will sit within the Marketing organization and oversee a best-in-class content engine, define performance KPIs, and partner with various teams to drive social engagement and business impact.

THE GAME PLAN

- Manage and develop a team of social media experts, channel owners, and content producers. - Establish a clear, distinctive voice that stands out in sports and internet culture. - Act as a liaison and drive support across all channel and go-to-market leadership teams. - Define and own a clear set of KPIs to measure growth, engagement, and business impact across social platforms. - Lead an always-on content operation spanning real-time moments, tentpoles, and original programming. - Drive customers to advocacy through engagement, particularly in community-based channels like Discord. - Partner with the Customer Service center of excellence to evolve ways of working and optimize back-end tech stacks. - Push the boundaries of format, including short-form video, live content, and creator-led content. - Define success through both cultural relevance and business performance, fostering a culture of speed, accountability, and experimentation. - Ensure social amplifies key priorities across multiple business units and brands.

THE STATS

- 12+ years of experience in social media, digital content, or growth marketing. - Proven track record building and leading high-performing social or content teams. - Deep understanding of sports, fandom, and real-time content dynamics. - Strong creative instincts paired with a data-driven mindset. - Experience working cross-functionally to drive measurable business outcomes. - Strong leadership presence with the ability to influence senior stakeholders.

AFTER JOINING FANDUEL

FanDuel Group is the premier mobile gaming company in the United States and Canada, operating a portfolio of leading brands including America’s #1 Sportsbook, FanDuel Casino, FanDuel Racing, and daily fantasy sports products. The company is headquartered in New York with offices in Los Angeles, Atlanta, and Jersey City, and has global offices in Canada and Scotland. FanDuel Group is a subsidiary of Flutter Entertainment, a global sports betting and gaming operator.

PLAYER BENEFITS

- Amazing benefits including health plans, mental health support, fitness benefits, generous PTO, annual bonus, long-term incentive opportunities, 401(k) matching, commuter benefits, pet insurance, and more. - Equal opportunities policy ensuring all employees feel valued, respected, and included. - Reasonable accommodations for qualified individuals with disabilities. - Short-term and long-term incentive compensation, including cash bonuses and stock program participation. - Paid personal time off and 14 paid company holidays. - Compliance with state and federal laws regarding employment practices.