Head of Small Business Deposit Products -

Job Description

This job is responsible for developing and sponsoring short and long-term product management plans, including cross-functional strategies. Key responsibilities include leading product management teams, oversight of market research and competitor analysis, product pricing, and identifying innovative opportunities to modernize product offerings and deliver a more unified customer experience. Job expectations include comprehensive strategic planning and ensuring that product management efforts are integrated with sales, marketing, operations, implementation, and customer service strategies.

Product Strategy & P&L Ownership

• Own the end-to-end strategy, financial performance, and execution of the small business deposit portfolio (deposits, payments, and services), including product features, value proposition, and lifecycle management.
• Drive sustainable growth in primary deposit relationships, balances, revenue, and profitability, while balancing client value and risk considerations.
• Lead deposit acquisition strategy across digital, financial centers, and partner channels, optimizing volume, mix, and quality of new accounts.

Product Value Proposition & Experience

• Define compelling, differentiated deposit value propositions across client segments
• Lead simplification and modernization of products, reducing complexity while improving transparency, engagement, and satisfaction.
• Partner closely with Digital, Marketing, Technology and Experience Design to deliver seamless, intuitive, omnichannel experiences.
• Partner with Marketing to design value propositions, offers, and campaigns tailored to priority segments.
• Drive best-in-class digital account opening and onboarding, improving conversion, funding rates, and early engagement.

Cross-Functional Leadership

• Lead and develop a team of product leaders and managers
• Serve as a senior partner to Technology, Operations, Risk, Compliance, Legal, Finance, Marketing, Analytics, and Front Line organizations.
• Ensure products are designed and managed in full compliance with regulatory, risk, and control standards

Analytics & Performance Management

• Establish clear KPIs across sales, engagement, balances, revenue, and customer outcomes.
• Leverage advanced analytics and test-and-learn approaches to optimize features and offers.
• Use insights to continuously improve product performance and customer lifetime value.

Market & Competitive Leadership

• Maintain deep awareness of market trends, fintech innovation, competitive offerings, and regulatory developments impacting business deposits and payments.
• Represent Small Business Deposits and Payments in senior leadership forums and contribute to broader business banking strategy.

Responsibilities

• Owns a set of products and corresponding financials that may be more complex, including managing the investment profile and profit and loss (P&L) activities, such as revenue and profit margins
• Develops long and short-term product strategy, driving products to provide comprehensive solutions across the bank
• Manages a team responsible for identification of plans for product development, supporting the creation of sales training programs, and marketing materials to educate clients and internal teams on product capabilities
• Delivers management experience and subject matter expertise
• Pairs with internal stakeholders to obtain meaningful insights about markets, clients, and competitors in order to develop products that solve client needs and ensure high adoption rates
• Instills a culture of continuous improvement and effective risk management

Managerial Responsibilities

• Opportunity & Inclusion Champion: Breaks down barriers to create a more inclusive environment that supports company Great Place to Work goals.
• Manager of Process & Data: Challenges end-to-end process efficiency and effectiveness, champion data-driven decision-making and removes obstacles to optimize operations.
• Enterprise Advocate & Communicator: Contributes to enterprise strategy and influence messaging to connect team contributions to business purpose, results, and success.
• Risk Manager: Inspects and challenges risk controls, governance and culture to ensure the timely identification, escalation, debate and remediation of risk across the organization.
• People Manager & Coach: Coaches to sustain and elevate organizational performance while differentiating to ensure pay for performance.
• Financial Steward: Efficiently allocates and manages resources across the organization to drive short and long-term profitability.
• Enterprise Talent Leader: Inspects and manages the health of the bench to ensure succession for the organization, while supporting enterprise talent needs.
• Driver of Business Outcomes: Mobilizes organizational resources to deliver the full range of the bank’s capabilities to meet client needs and to gain competitive advantage.

Required Qualifications

• Demonstrated strategic planning/product management skills
• Strong analytical skills with breadth of view
• Solid negotiation skills
• People and project management skills and abilities
• 10+ years of relevant experience with demonstrated understanding of deposit/payment products
• Experience partnering with key stakeholders including digital, marketing, technology, and sales to drive positive business results
• Prior experience supporting business/commercial products a plus
• Proven ability to develop and execute strategy, influence decision-making, and drive outcomes in complex, matrixed organizations.
• Extensive experience leading strategy for deposit products and/or small business segments, including defining long-term vision, influencing senior stakeholders, and driving enterprise-wide initiatives that improve growth, profitability, and client outcomes in a complex, matrixed environment.

Skills

• Influence
• Innovative Thinking
• Oral Communications
• Product Management
• Strategy Planning and Development
• Business Development
• Executive Presence
• Relationship Building
• Strategic Thinking
• Business Analytics
• Client Experience Branding
• Collaboration
• Continuous Improvement
• Presentation Skills

Shift

1st shift (United States of America)

Hours Per Week

40