Head of Market Growth
Job Description
The role involves building repeatable systems to ensure new markets become thriving, self-sustaining marketplaces. Responsibilities include creating exceptional experiences for hosts and members, building local vendor ecosystems, and establishing growth flywheels for long-term expansion.
Key Responsibilities
Launch Markets: Lead strategy and execution to ensure new markets reach 250 active units within six months while maintaining quality.
Create Playbooks: Design and improve systems and processes for market scalability.
Grow Ecosystems: Establish partnerships with brokers, lenders, contractors, and other vendors.
Drive Referrals: Create referral engines for organic growth.
Improve Outcomes: Collaborate with various teams to enhance occupancy, NPS, move-in quality, and host success.
Analyze Performance: Use data to evaluate performance and optimize markets.
Lead Teams: Hire, coach, and develop Market Account Executives and ecosystem leaders.
Test & Learn: Conduct experiments to improve market entry and scaling processes.
Requirements/Skills/Qualifications
Market Leadership: 10+ years leading marketplace, growth, partnerships, or operations teams.
Launch Experience: Proven success in launching or scaling new markets.
Partnership Expertise: Experience building vendor or partner ecosystems.
Growth Mindset: Success in improving customer experience and organic growth drivers.
Systems Thinking: Ability to design scalable operating models.
Analytical Skills: Comfort with metrics like CAC, LTV, occupancy, and NPS.
People Leadership: Experience building and leading high-performing teams.
Executive Influence: Strong communication skills to align executives and partners.
Compensation & Benefits
Compensation: $175,000 - $200,000 annually, with potential for up to a $50,000 bonus based on growth targets.
Benefits: Fully remote position, Competitive equity incentive plan and company-wide bonus opportunity, National medical, dental, and vision healthcare plans, Company-provided life insurance policy, Optional accidental insurances, FSA, and DCFSA benefits, Unlimited paid-time off with 11 company-observed holidays, 12 weeks of paid time off for both birth and non-birth parents, 401(k) plan.
Additional Note: Although listed as Atlanta, Georgia, the position is fully remote.