Head of Growth - B2C
About the role
This role exists to own how Wispr Flow grows with consumers, prosumers, and future teams. There are three things this person must be able to do, in ascending order of rarity: Run the performance marketing machine we have: SEM, ASO, paid social, and the engines behind them; Scale it aggressively, with a real sense of how; Walk in unprompted with "here's how we go from three million this month to four million next month". Most strong candidates can do the first. Some can do the second. We are hiring for the third.
Responsibilities
- Own the B2C growth number: new habitual daily active users and their conversion to paid
- Run the paid portfolio: channel-by-channel kill, hold, or scale decisions every week against payback and incrementality, with fiscal ownership of the budget
- Expand the channel map
- Build and lead the growth team: channel owners, analysts, content creators and partners
- Direct the growth engines: media mix modeling, geo incrementality, a payback model, and an agentic reporting stack built on Claude
- Allocate internationally: over half our users are outside the US, and you own the central levers, geo-level budget, localization priorities, and market playbooks
Requirements
You have operated somewhere the ambition was measured weekly, not monthly, or you have been the person dragging a slower company to that clock speed and can show how that worked
Qualifications
- Fluent in payback, LTV, and incrementality mechanics, and you know when the data is not yet trustworthy
- An AI-native operator and can build and improve our “marketing-OS”
- Make kill decisions without sentiment. We would rather not do a thing than do it at 70%
- Hire well, grow people into bigger jobs, and move fast when someone was not working out. You know what great looks like at every layer of a growth org
Skills
You stress about a month that grows well but below goal, or where headline metrics look good but clouds are forming, and you say so before anyone asks
Benefits
Offers equity, generous equity grant, 401k matching, relocation bonus, health, vision, dental insurance
Pay
$280K – $340K
Schedule
N/A