Jobs · Marketing

Head of Corporate Marketing

LaunchDarkly · United States · 1 mo ago
RemoteRemoteMarketing$215k–$295k/yrFull-time
We need to output HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. Must not repeat job title. Must not include Job ID etc. Must preserve all substantive info, not invent or summarize away detail. Remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. So we need to extract relevant content. Let's parse the posting. First paragraph: "About The Job LaunchDarkly is redefining how modern software is built and operated. As AI transforms software development, we believe the future belongs to organizations that can move at AI speed while maintaining control in production. We're looking for a strategic external communications leader to help make that vision impossible to ignore. As Head of Corporate Marketing, you'll lead the team responsible for translating our company strategy into a cohesive market narrative that influences customers, analysts, media, developers, and industry leaders. You'll own our external communications strategy across public relations, analyst relations, social media, and executive communications while partnering closely with Product Marketing, Content Marketing, Demand Generation, and our executive team to ensure every external touchpoint reinforces the same story. This role is ideal for someone who thinks beyond communications channels and is energized by shaping markets, influencing industry conversations, and building category leadership." That's about the role (description). So we can put under

About the role

a

with that text (maybe trimmed). Should we include "About The Job" heading? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should use "About the role". Not repeat job title. Next: "Responsibilities" then bullet list (actually sentences separated by periods). Let's extract each responsibility: - Partner with executive leadership to operationalize LaunchDarkly's corporate narrative. - Increase LaunchDarkly's share of voice and thought leadership across developer and engineering leader audiences technology executives, analysts, and industry influencers. - Ensure consistent messaging across communications, product launches, thought leadership, analyst engagements, and executive visibility. - Build repeatable processes that align communications efforts around a unified strategic story rather than individual functional priorities. - Identify emerging market conversations and flag opportunities for LaunchDarkly engagement. - Lead and develop a team of three spanning Public Relations, Analyst Relations, and Social Media, creating a high-performing organization focused on influence, quality, and business impact. - Manage thought-leadership programs for the CEO, CTO, SVP of Product and other key executives to position LaunchDarkly leaders as trusted authorities on software delivery, AI, and modern engineering. - Identify speaking opportunities, contributed content, media engagements, and strategic platforms that reinforce our market position. - Support analyst relations efforts with Gartner, Forrester, IDC, RedMonk, and other key firms by ensuring consistent, accurate messaging on LaunchDarkly's products and differentiation. - Define and track communications metrics across share of voice, analyst perception, executive visibility, and market influence and surface insights to inform strategy. We need to put these in
  • . Next: "Qualifications" then bullet list: - Typically brings 15+ years of experience in corporate communications, product communications, corporate marketing, or related leadership roles within high-growth B2B software companies and 5 years of leadership experience. - Demonstrated success building integrated communications strategies that strengthen market positioning, thought leadership, and executive visibility. - Experience leading and developing high-performing communications organizations across multiple disciplines, including public relations, analyst relations, executive communications, and/or social media. - Strong point of view on how modern B2B technology companies build market influence beyond traditional public relations. - Exceptional storytelling, messaging, and executive communication skills, with the ability to translate complex technical concepts into compelling market narratives. - (Preferred) Background in developer tools, DevOps, cloud infrastructure, AI platforms, or enterprise software serving technical audiences. - (Preferred) Experience supporting category creation, major market repositioning efforts, or new product category launches. - (Preferred) Experience partnering closely with Product Marketing and executive leadership to shape corporate positioning and thought leadership. We need to decide sections: Qualifications vs Requirements vs Skills. The posting has "Qualifications" and "Specific Requirements". Also there is "Pay" and "Benefits". There's no explicit "Skills" section but we could treat some as skills. However instruction: only include a section when posting has real specific content for it. So we need to map. We have "Qualifications" section (the bullet list). We have "Specific Requirements" which includes: 20% travel required, Must be authorized to work in US / Canada (no visa sponsorship / relocation), Bachelor's degree in Marketing, Communications, Business, Journalism, or a related field preferred. That could go under "Requirements". Also maybe "Skills" could be derived from qualifications but we already have Qualifications. The instruction says we can use sections like Skills, but we should not create empty sections. We have Qualifications and Requirements. We could also have "Skills" if we want to pull out skill-based items from qualifications, but we risk duplication. Better to keep Qualifications and Requirements separate. Next: Pay: there is a detailed pay range with zones. So we include

    Pay

    with

    containing that info. Benefits: there is a line: "Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary." That's benefits. So include

    Benefits

    with

    . Schedule: Not mentioned besides 20% travel required (that's under Requirements). No explicit schedule like full-time, remote, etc. So we should not create Schedule section because no specific content. Also there is "About LaunchDarkly" description of company. Should we include that? The instruction: we should preserve ALL substantive information; do not invent or summarize away detail. The "About LaunchDarkly" paragraph is substantive about the company. However the sections we can use are limited to the given headings. There's no "About the company" heading in the list. But we could possibly include it under "About the role"? That section already includes role description; we could add company description there as part of role context. The instruction says "About the role" heading for section headings (e.g. About the role, Responsibilities...). So we can put company overview inside About the role paragraph. That seems acceptable. We must remove boilerplate: EEO, scam warning, accommodation request, etc. Also remove duplicated lines. The "About LaunchDarkly" includes some EEO later; we need to cut that out. The paragraph about LaunchDarkly platform and values is substantive; we can keep that. The later EEO and accommodation and scam warning should be removed. Thus final HTML fragment:

    About the role

    LaunchDarkly is redefining how modern software is built and operated. As AI transforms software development, we believe the future belongs to organizations that can move at AI speed while maintaining control in production. We're looking for a strategic external communications leader to help make that vision impossible to ignore. As Head of Corporate Marketing, you'll lead the team responsible for translating our company strategy into a cohesive market narrative that influences customers, analysts, media, developers, and industry leaders. You'll own our external communications strategy across public relations, analyst relations, social media, and executive communications while partnering closely with Product Marketing, Content Marketing, Demand Generation, and our executive team to ensure every external touchpoint reinforces the same story. This role is ideal for someone who thinks beyond communications channels and is energized by shaping markets, influencing industry conversations, and building category leadership. LaunchDarkly’s platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. Developers can target product experiences to any customer segment and maximize the business impact of every feature. And by gradually rolling out new application components, they escape nightmare "big-bang" technology migrations. The LaunchDarkly platform was built to guide engineers to the next frontier of DevOps by: improving the velocity and stability of software releases, without the fear of end customer outages; delivering targeted experiences by easily personalizing features to customer cohorts; maximizing the business impact of every feature through the ability to experiment and optimize; coordinating the release and optimization of software to provide consistent experiences across mobile platforms and device types; improving the effectiveness and productivity of engineering teams, by providing insights into engineering cadence and stability. At LaunchDarkly, we believe in the power of teams. We're building a team that is humble, open, collaborative, respectful and kind.

    Responsibilities

    • Partner with executive leadership to operationalize LaunchDarkly's corporate narrative.
    • Increase LaunchDarkly's share of voice and thought leadership across developer and engineering leader audiences technology executives, analysts, and industry influencers.
    • Ensure consistent messaging across communications, product launches, thought leadership, analyst engagements, and executive visibility.
    • Build repeatable processes that align communications efforts around a unified strategic story rather than individual functional priorities.
    • Identify emerging market conversations and flag opportunities for LaunchDarkly engagement.
    • Lead and develop a team of three spanning Public Relations, Analyst Relations, and Social Media, creating a high-performing organization focused on influence, quality, and business impact.
    • Manage thought-leadership programs for the CEO, CTO, SVP of Product and other key executives to position LaunchDarkly leaders as trusted authorities on software delivery, AI, and modern engineering.
    • Identify speaking opportunities, contributed content, media engagements, and strategic platforms that reinforce our market position.
    • Support analyst relations efforts with Gartner, Forrester, IDC, RedMonk, and other key firms by ensuring consistent, accurate messaging on LaunchDarkly's products and differentiation.
    • Define and track communications metrics across share of voice, analyst perception, executive visibility, and market influence and surface insights to inform strategy.

    Requirements

    • 20% travel required
    • Must be authorized to work in US / Canada (no visa sponsorship / relocation)
    • Bachelor's degree in Marketing, Communications, Business, Journalism, or a related field preferred

    Qualifications

    • Typically brings 15+ years of experience in corporate communications, product communications, corporate marketing, or related leadership roles within high-growth B2B software companies and 5 years of leadership experience.
    • Demonstrated success building integrated communications strategies that strengthen market positioning, thought leadership, and executive visibility.
    • Experience leading and developing high-performing communications organizations across multiple disciplines, including public relations, analyst relations, executive communications, and/or social media.
    • Strong point of view on how modern B2B technology companies build market influence beyond traditional public relations.
    • Exceptional storytelling, messaging, and executive communication skills, with the ability to translate complex technical concepts into compelling market narratives.
    • (Preferred) Background in developer tools, DevOps, cloud infrastructure, AI platforms, or enterprise software serving technical audiences.
    • (Preferred) Experience supporting category creation, major market repositioning efforts, or new product category launches.
    • (Preferred) Experience partnering closely with Product Marketing and executive leadership to shape corporate positioning and thought leadership.

    Benefits

    Restricted Stock Units (RSUs), health, vision, and dental insurance, and mental health benefits in addition to salary.

    Pay

    Target pay ranges based on Geographic Zones* for Level M4: Zone 1: San Francisco/Bay Area or NYC Metropolitan Area, Boston, Seattle - $214,800 - $295,350; Zone 2: Irvine, LA, Monterey, Santa Barbara, Santa Rosa, Austin,

Similar jobs