Jobs · Information Technology · California

GTM Strategy & Operations (AI Desktop & Mobile App)

Baidu USA · Mountain View, CA · 1 mo ago
Information Technology$35–$40/hrFull-time

What You Will Do

  • Drive US user growth and go-to-market execution across multiple acquisition and community channels including YouTube, Tiktok, Reddit, LinkedIn, Product Hunt, influencer marketing, online communities, and emerging AI creator ecosystems.
  • Develop and execute GTM growth strategies for consumer AI products, including organic growth, content marketing, creator partnerships, launch campaigns, and user acquisition experiments.
  • Collaborate with Product, Design, and Engineering teams to shape product positioning, branding, messaging, launch strategies, and viral growth loops.
  • Identify and test new growth channels, campaign concepts, and social content strategies tailored for AI consumer products and productivity tools.
  • Monitor competitor products and emerging AI productivity/voice startups to identify market opportunities and differentiation strategies.
  • Collaborate with influencers, creators, AI communities and conduct user interviews to build brand awareness and user engagement.

What We’d Like To See In You

  • Proficiency in written and spoken Mandarin is a must-have skillset.
  • 1–3 years of experience in growth, GTM strategy, product marketing, consumer app marketing, or operations roles within AI, SaaS, mobile apps, or creator economy products.
  • Hands-on experience growing products through social and community-driven channels including TikTok, YouTube, Reddit, Product Hunt, Discord, influencer marketing, or creator partnerships.
  • Strong understanding and hands-on experience on consumer AI product trends, especially in AI productivity, AI voice, AI creator tools for image/ideo generation, AI vibe coding etc.
  • Excellent communication and storytelling skills with the ability to craft compelling positioning and messaging for AI consumer products.
  • Passion for AI-native products and excitement about shaping the future of voice agents and AI-powered communication experiences.

Culture Fit

  • Mission alignment: If you want to be part of a team to accomplish this great mission, we will provide you the best possible platform to do that.
  • Self-directed: We work best with people that are driven, motivated, and aspire to greatness.
  • Hungry to learn: We are eager to see you learn new skills and grow. But learning is hard work and this is something we hope you want to do.
  • Team orientation: We work in small, fast-moving teams. We don't believe in lone wolves. We watch out for each other and go after big goals together as a team.

Hourly rate range: $35-$40, negotiable.

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