GTM Engineer

About the Role

This role is full-time and in-person in NYC. We offer relocation assistance.

Rilla is the leading conversation intelligence software for in-person sales, serving industries like HVAC, real estate, automobile, windows, and leasing. Our mobile app records face-to-face customer conversations, and our AI transcribes and analyzes them to help sales teams improve. Our vision is to make the offline world of commerce as searchable and easy to understand as the internet, equipping offline sales companies with the tools and decision-making abilities of the largest tech companies.

We're growing insanely fast, with thousands of customers—including Fortune 500 companies. Our Net Revenue Retention is above 150%, our NPS is higher than the iPhone's, and we are cash flow positive. We have one of the strongest brands our customers have ever seen, and we’re backed by top-tier investors like Byron Deeter (Bessemer Venture Partners), Google Ventures, and are a Cloud 100 Rising Star company. We raised a $40M Series B at an $800M valuation.

Who You Are

• An infinite learner: curious, quick to master new technologies, and able to execute independently. A generalist who deep dives into challenges.
• A builder: offended by manual processes. You automate repetitive tasks, code, connect APIs, and ship solutions.
• Incredibly analytical: you live in the data, find signals, build models, and let numbers drive decisions.
• Incredibly creative: you generate growth ideas others don’t think of—and actually build them.
• A superstar: dedicated to mastering your craft and leaving a mark on the world. You thrive in a team equally obsessed with greatness. We work 6 days a week, 12-hour days, because building the future is our passion.
• A team player: you love giving and receiving feedback, and growing alongside your team.
• Unafraid of failure: you take risks, see failure as a learning opportunity, and even get excited about it because it means growth.

What You'll Do

• Work directly with our Head of Growth to scale our Meta ads program: creative testing, audience strategy, budget scaling, and relentless performance optimization.
• Automate everything. You hate manual work and build systems to eliminate repetitive processes.
• Contribute to our growth stack: Clay workflows for enrichment, list building, and personalization at scale; HubSpot workflows and integrations; and everything in between.
• Ship things yourself: landing pages, websites, automations, internal tools. You never wait on an engineer.
• Wire tools together with code, APIs, and webhooks. If two systems don’t talk, you make them.
• Integrate AI into growth workflows for personalization and content at scale.
• Force-multiply the SDR team with better data, targeting, and less manual work.
• Find and ship new ways to accelerate Rilla’s growth: new channels, funnels, experiments. Kill what doesn’t work fast; double down on what does.
• Get in the trenches on anything growth-related. If it grows Rilla, you’ll play an integral part in building it.

Requirements

• Hands-on experience running Meta Ads in-platform (not just managing agencies), with strong opinions on what makes ad creative work.
• Proficiency in Clay, HubSpot, and the modern GTM stack (Make, n8n, Zapier, Apollo).
• Coding ability: React, Python, JavaScript, or SQL. Comfortable with APIs, webhooks, and shipping websites, landing pages, or automations without engineering support.
• Built automations that eliminated manual work. You can point to systems you created that still run without you.
• Scaled something that works. You know how to find the levers that unlock the next order of magnitude.
• Comfort in spreadsheets, dashboards, and attribution models. You can tell a story with data.
• A creative streak: you generate growth ideas others don’t think of—and build them.
• Prefer launching 10 tests this week over spending a month planning the perfect campaign.
• Hunger for a fast-paced environment where you ship in days, not quarters.

What You'll Get

• Join a growth team that runs like a product and engineering team. Ideas become live experiments in days, not quarters.
• Scale paid ads (one of our most promising growth channels) and outbound efforts, working directly with our Head of Growth.
• A massive unfair advantage: a brand customers already love (NPS higher than the iPhone) and a product that sells itself once people see it.
• Join the next generational company while it’s still early.