Growth Marketing Lead

Key Responsibilities

• Develop and execute a comprehensive demand generation strategy to achieve aggressive growth targets
• Own the full-funnel metrics, from top-of-funnel lead generation to sales-qualified opportunities
• Optimize the marketing tech stack to enable efficient growth
• Create data-driven, multi-channel marketing campaigns
• Create compelling content and messaging that resonates with our target audience of independent grocers
• Collaborate closely with sales, product, and customer success teams to align growth initiatives with overall business objectives

Qualifications

• Experience marketing to SMB or enterprise customers in traditional industries (e.g., retail, logistics, supply chain, food, health, construction, trades)
• 6+ years of experience in growth/demand gen in B2B SaaS marketing
• Fluency in modern martech stacks and technical proficiency in marketing operations
• Proven track record of scaling revenue in a fast paced environment
• Strong analytical skills with the ability to use data to inform strategy and demonstrate ROI
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and distill complexity into poetry
• Strategic thinker with the ability to execute tactically in a fast-paced environment
• Exceptional communication and presentation skills

Ideal Candidate Qualities

• Entrepreneurial: Comfortable with ambiguity and able to pivot strategies as needed. Prior startup exposure Series A  C or ex-founder experience is preferred
• Bias Toward Experimentation: Thrives on testing new hypotheses, evaluating data, and iterating quickly
• High Craft: Vori is a design-driven company, and we see taste as a core part of growth and demand generation
• Results-driven: Consistently delivers on aggressive growth targets
• Customer-obsessed: Deeply understands the needs and challenges of independent grocers
• Growth Marketing Lead 2: Collaborative: Builds strong relationships across all departments, especially design, sales, and product

What We Offer

• Opportunity to make a name for yourself, by owning a critical function in a fast growing company
• Competitive compensation package including equity
• Comprehensive health, dental, and vision insurance
• 401(k) plan
• Flexible work arrangements
• Professional development opportunities

How To Apply

If you'd like to be considered, please reach out to us with a summary of your work and why you're excited to join Vori. Email: careers@vori.com