Growth Marketing Lead
Friday Jobs · Virginia, United States · 1 mo ago
RemoteRemoteMarketingFull-time
About the role
A fast-growing, profitable tech startup is hiring its first full-time Growth Lead to own and scale customer acquisition. Reporting directly to the founder, this role will take over growth programs across performance marketing, influencer partnerships, and organic content — some already producing results, others built from scratch. This is a hands-on role for an operator who thrives in ambiguity and wants measurable impact on the business.
What You'll Do
- Own growth strategy and execution across paid and organic channels
- Take over existing initiatives currently run by the founder and contractors
- Design, launch, test, and scale new acquisition channels end to end
- Run experiments from concept through analysis and iteration
- Track and report on campaign performance, channel efficiency, and growth metrics
- Partner with the founder to shape strategy as we expand into new product categories
- Use modern tooling to make marketing faster and more efficient
What We're Looking For
- 2–6 years in growth, marketing, or customer acquisition
- Track record of measurable growth outcomes you can speak to specifically
- Strong ownership mentality — you find opportunities and execute without heavy direction
- Comfortable switching between strategy and execution daily
- Analytical, experiment-driven approach to channels and spend
- Quick to pick up new tools and tactics in a fast-moving environment
Nice to Have
- Founding marketer or first marketing hire at a startup
- Founding marketer or first marketing hire at a startup
- Founding marketer or first marketing hire at a startup
- Founding marketer or first marketing hire at a startup
- Founding marketer or first marketing hire at a startup
- Founding marketer or first marketing hire at a startup
Compensation & Benefits
- Strong base pay, plus competitive equity
- Fully remote (US-based)
- Direct access to and mentorship from the founder
- Broad autonomy to build the marketing function from the ground up