Jobs · Marketing · California

Growth Manager, Website CRO

Ramp · San Francisco, CA · 3 wk ago
HybridMarketingFull-time

About the role

Ramp is in a critical phase of growth and this role is responsible for creating a delightful web experience that maximizes the number of leads we generate through our website. You’ll work directly with our engineering, data and design teams to develop a deep understanding of what resonates with our audience and build a unique, differentiated web experience that compels site visitors to become Ramp customers.

Responsibilities

  • Drive net new leads for Ramp, with an emphasis on Conversion Rate Optimization (CRO) on our website and Top-of-Funnel demand generation campaigns.
  • Own the feedback loop of testing new copy, imagery, layouts, and engagement mechanisms on our website, analyzing the results, and sharing learnings with our broader Growth & Marketing teams.
  • Leverage web analytics tools to monitor website performance and uncover trends and opportunities.
  • Find and build AI-powered workflows like finding experimentation opportunities, reporting on metrics to the broader growth team, and any other ways to make the Web/growth teams operate more effectively and efficiently.
  • Regularly report on key performance indicators (KPIs) such as conversion rates, user engagement, user traffic patterns, and sales lead generation.
  • Work across Sales, Marketing, Engineering, Product, Risk, and Operations to execute against Ramp’s growth goals.

Requirements

  • Minimum 1 year of experience in growth, product management, product marketing or adjacent field.
  • Demonstrated ability to dissect complex problems, identify solutions, and drive these solutions to completion with a high degree of autonomy.
  • Proficiency with data analytics with an ability to draw key insights from both quantitative and qualitative data.
  • A high level of resourcefulness and a track record of being a fast learner.
  • Communication skills to influence others at all levels and across all functions within the organization to rally behind shared business goals.
  • Demonstrated ability to leverage AI to accelerate and improve your work – we’ll ask about what you’ve built.

Qualifications

  • Nice-to-haves include:
  • SQL proficiency.
  • Experience owning a pipeline, revenue, or metric goal.
  • Experience with no-code / low-code tools (eg Zapier, Webflow, Retool).

Benefits

  • Available To All Full-time Ramp Employees (Global)
  • Flexible PTO
  • Unlimited AI token usage
  • Centralized home-office equipment ordering
  • Health and wellness stipend
  • Budget for intra-office travel
  • Weekly coffee stipend
  • United States: 100% medical, dental & vision insurance coverage for you, with partial coverage for dependents
  • One Medical annual membership
  • Fertility HRA (up to $10,000 per year)
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay
  • Pet insurance
  • In-office perks: lunch, snacks, drinks, and more
  • Relocation support to NYC or SF (as needed)
  • Canada: Group medical, dental, and vision coverage through Sun Life
  • Life, AD&D, and disability coverage
  • Fertility drug coverage (up to $4,000 lifetime)
  • Parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay
  • UK: Private medical insurance through Freedom Elite
  • eMed x Livi Virtual GP and at-home care
  • Penfold Workplace pension through Penfold, with salary sacrifice option
  • Additional parental leave: up to 16 weeks (birthing + bonding) or 8 weeks (bonding only) at 100% pay, with additional time available at reduced pay

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