Jobs · Business Development · Georgia

Go-To-Market Lead

PitchGhost · Atlanta, GA · 1 wk ago
On-siteBusiness Development$75k/yrFull-time

Must Have Qualifications

  • 1 to 2 years in growth, demand gen, marketing, or sales development, where you personally ran campaigns and owned their results.
  • You've run cold outbound before: email sequences, tools like Apollo, and the deliverability basics that come with them.
  • Experience with paid media, like Google Ads or influencer marketing.
  • You check the numbers before and after every experiment.
  • A clear, concise writer.
  • You've started, built, or run something on your own, at work or outside it.
  • You use AI tools daily.

Roles And Responsibilities

  • Run and tune our AI-powered outbound: daily loops where our own product finds prospects and drafts personalized emails.
  • Test angles, audiences, and messaging, then scale what works.
  • Write and publish: blog posts, use-case pages, case studies, comparison pages against the big enterprise tools, and landing pages for the niches we sell into.
  • Own the website, its copy, and its design.
  • Spend a significant monthly budget across paid ads, creator sponsorships, and events, and defend every dollar of it.
  • Create content and post regularly on our own social profiles.
  • Book qualified prospects into demos.
  • Manage and automate our CRM.

Compensation

  • Base salary: $75,000
  • Benefits: healthcare included, optional dental, free coffee, snacks, and lunches
  • Deferred compensation: equity up to 2%
  • Vacations: unlimited PTO

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