Global Social Media Manager

Position Summary

The Global Corporate Social Media Director is responsible for leading the company's worldwide social media strategy, governance, content, publishing, engagement, and digital reputation management across all corporate channels.

Key Responsibilities

• Develop and execute a comprehensive global corporate social media strategy aligned with the company's business, brand, and communications objectives.

• Establish annual goals, performance metrics, and strategic priorities across all corporate social channels.

• Oversee content creation (posts, videos, visuals, storytelling) across platforms.

• Build capabilities across regions and drive adoption of best practices throughout the organization.

• Lead the evolution of the company's digital voice, content strategy, and audience engagement approach.

• Identify emerging platforms, technologies, and trends to ensure continued leadership in digital communications.

• Establish guidelines, governance rules, and best practices for all regions and brands.

• Ensure consistency of messaging and brand tone across all social platforms.

• Support executive communication and social positioning when relevant.

• Monitor and protect the company's digital reputation across global platforms.

• Lead social media response strategies during crises, issues, and high-profile events.

Key Skills & Competencies

• Strong expertise in social media platforms and digital ecosystems

• Content strategy, storytelling, and editorial excellence

• Data-driven mindset (analytics & KPIs)

• Stakeholder management in a global and matrix organization

• Crisis communication and reputation management

• Creativity combined with strategic thinking

Qualifications & Experience

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, Business, or related field; Master's degree preferred.

• 10+ years of progressive experience in social media, digital communications, corporate communications, or related disciplines.

• Significant leadership experience within a global corporation, major brand, communications agency, or media organization.

• Proven experience managing executive social media platforms and high-profile corporate reputations.

• PREFERRED INDUSTRY EXPERIENCE IN AUTOMOTIVE, MOBILITY, TECHNOLOGY, MANUFACTURING, CONSUMER BRANDS, OR OTHER COMPLEX GLOBAL INDUSTRIES.

• Demonstrated success leading teams across multiple geographies and cultures.

• Experience in an international or global environment.

• Fluency in English (additional languages are a plus).