Global Product Marketing

About the Company

Applied Materials is the global leader in materials science and engineering solutions that are at the foundation of virtually every new semiconductor chip and advanced display in the world. The equipment that we create and service is essential to advancing AI and accelerating the commercialization of next-generation semiconductor chips. Join us and push the boundaries of materials science and engineering in a company at the foundation of the electronics industry. The work we do together advances the world’s technology. The position is based in Bangalore, India (with a listed location of Santa Clara, CA).

Pay

Salary: $152,000.00 - $208,500.00 (Target Total Cash range).

Responsibilities

• Define and maintain Market Requirements Specifications (MRS), business plans, value propositions, product positioning, and winning product definitions to drive sustainable revenue growth, market share expansion, and competitive differentiation.
• Lead market entry strategies, customer engagement plans, technology roadmap alignment, and new application development to identify, develop, and capture business opportunities across Memory, Foundry, Logic, Advanced Packaging, and ICAPS segments.
• Analyze market trends, customer insights, competitive landscape, and third-party industry reports to shape business strategy and go-to-market (GTM) plans.
• Conduct Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM) assessments, including ROI benchmarking against existing technologies.
• Perform pricing analysis and recommend pricing strategies to maximize market penetration and profitability.