Global Geospatial Industry Marketing Lead

About the role

Trimble is seeking a strategic marketing powerhouse to lead high-visibility programs that define industry trends and drive a unified voice globally. The ideal candidate will translate complex geospatial technology into compelling narratives, influencing surveyors, engineers, and mapping professionals.

Responsibilities

• Spearhead high-visibility integrated campaigns and trade show strategies that shape industry trends and thought leadership.
• Architect compelling value propositions by translating complex engineering into marketing messages that resonate across owned, paid, and earned channels.
• Develop deep audience insights to ensure global marketing efforts address the real-world pain points of surveyors and mapping professionals.
• Drive demand generation through targeted campaigns designed to nurture qualified leads and contribute to a healthy sales pipeline.
• Collaborate with international teams and product leaders to align diverse stakeholders toward a singular, impactful global vision.

Requirements

• 5+ years of experience in B2B marketing, product marketing, or technical sales within a matrixed environment.
• Strong technical fluency in geospatial workflows, including the application of total stations and GNSS receivers.
• Proven track record of managing projects from initial concept through to successful global execution.
• Exceptional communication skills with the ability to influence stakeholders and build rapport across diverse teams.

Essential Skills & Experience

• Hands-on experience working directly in the surveying, mapping, or civil engineering industries.
• Experience managing multi-channel digital lead generation campaigns on an international scale.

Bonus Points

• Hands-on experience working directly in the surveying, mapping, or civil engineering industries.
• Experience managing multi-channel digital lead generation campaigns on an international scale.

Pay, Benefits, and Schedule

This role offers a competitive salary range of $105,600.00 - $145,200.00 per year, with potential for bonuses and commissions. Comprehensive benefits package includes medical, dental, vision, life, disability, time off plans, and retirement plans. Additional benefits may vary based on location.