Global Email Marketing Specialist

About the role

The Digital Marketing Operations Team at IDEXX seeks a curious, capable, and detail-oriented global digital marketing specialist to help bring our digital campaigns to life for our worldwide audience of veterinary customers.

Responsibilities

• Collaborate extensively with your peers in digital marketing to build digital marketing campaign assets, including emails, forms and landing pages.
• Provide implementation of optimized email campaigns using templated assets within our demand generation platforms, including audience segmentation and email deployment.
• Build simple email journeys for multiple countries, and in multiple languages, under guidance of the Senior Email Specialist and the Email Production Lead.
• Support the build of campaigns, forms and automations using Salesforce Marketing Cloud and Pardot.
• Manage your projects in an organized and timely manner.
• Communicate effectively with colleagues and work in a collaborative hybrid environment.
• Contribute to Quality Assurance tasks.

Requirements

• 4+ years of digital marketing experience in platforms like Salesforce Marketing Cloud and ideally MailChimp, Pardot or FormTitan.
• Experience with email marketing best practices.
• Ability to prioritize in a fast-moving team and seek support on projects when relevant.
• Ability to gain confidence and trust in others through honesty, integrity, and authenticity.

Qualifications

• Experience working with multilingual digital assets.
• Experience working as part of a global organization.
• An understanding of the digital content creative process.
• An understanding of digital marketing customer acquisition strategy.

Skills

• Strong organizational and project management skills.
• Excellent communication and collaboration abilities.
• Proficiency in Salesforce Marketing Cloud and Pardot.
• Experience with multilingual digital asset management.

Benefits

• Base annual salary target: $90K-$110K
• Opportunity for annual cash bonus
• Health / Dental / Vision Benefits
• Day-One 5% matching 401k
• Additional benefits including but not limited to financial support, pet insurance, mental health resources, volunteer paid days off, employee stock program, foundation donation matching, and much more!

Pay

Base annual salary target: $90K-$110K

Schedule

Hybrid work environment