Global E-Commerce Director

Primary Responsibilities

• Drive own ecommerce business globally (outside China) with PL responsibility.
• Work across regions and business groups to accelerate the online business.
• Develop, implement, and execute e-commerce marketing strategies.
• Manage digital marketing campaigns across channels.
• Oversee website performance and optimization, ensuring a seamless user experience and conversion rate improvements.
• Collaborate with product, design, and IT teams to implement site enhancements and new features.
• Analyze sales data and marketing metrics to identify trends, measure ROI, and inform decision-making.
• Lead content strategy for e-commerce platforms, ensuring brand consistency and compelling messaging.
• Drive coordination with external agencies and vendors for paid media, affiliate programs, and influencer partnerships.
• Monitor competitive landscape and industry trends to identify growth opportunities.
• Ensure compliance with data privacy regulations and best practices for digital marketing.
• Report on performance metrics to senior leadership and recommend actionable improvements.

Basic Qualifications

• Bachelor’s degree in Marketing, Business, E-Commerce, or related field.
• 10+ years of progressive experience in digital marketing and e-commerce (e.g., paid search, paid social, email CRM), content marketing, analytics, Customer Experience management, Conversion Rate Optimization.
• At least 3+ years in a leadership role managing teams and budgets.
• Proven track record of driving revenue growth through e-commerce strategies.
• Strong knowledge of e-commerce platforms.
• Proficiency in digital marketing tools and analytics tools.

Preferred Qualifications

• MBA or advanced degree.
• Strategic Leadership: Ability to define and execute long-term e-commerce marketing strategies aligned with business goals.
• Data-Driven Decision Making: Strong analytical skills to interpret KPIs, optimize campaigns, and forecast trends.
• Cross-Functional Collaboration: Skilled in working with product, IT, finance, and creative teams.
• Budget Management: Expertise in allocating and optimizing multi-million-dollar marketing budgets.
• Customer-Centric Mindset: Deep understanding of online consumer behavior and UX best practices.
• Innovation Adaptability: Ability to stay ahead of emerging technologies, platforms, and market trends.
• Communication: Excellent verbal and written communication skills for executive reporting and stakeholder engagement.

Pay

The base salary budgeted range for this position is $170k - 210K. Individuals may also be considered for bonus and/or commission.

Benefits

Lenovo’s various benefits can be found on www.lenovobenefits.com.

Application Deadline

In compliance with Colorado's EPEWA, the expected application deadline for this position is July 27, 2026. This applies to both external and internal candidates.