Genomic Content Creator

About the role

You help millions of people understand their DNA through storytelling, education, and content they actually want to watch. You report to marketing leadership and work closely with growth marketing, bioinformatics, customer success, and leadership.

Responsibilities

• Translate complex genomics, DNA, longevity, and wellness science into clear, benefit-oriented language anyone can understand
• Create on-camera short-form and long-form content across TikTok, YouTube Shorts, Instagram, Facebook, X, Reddit, blogs, forums, and emerging platforms
• Generate and test new hooks, narratives, visuals, and storytelling formats every week
• Partner with bioinformatics and scientific teams to keep every public-facing claim accurate and trustworthy
• Engage authentically in online communities where people are already talking about health, genomics, wellness, and longevity
• Surface real audience questions and emerging conversations that shape future content, product messaging, and education
• Pioneer AI-native workflows that combine genomics education with modern content creation
• Use platform analytics and engagement data to identify what works and double down on it
• Run rapid A/B tests across hooks, formats, topics, and storytelling approaches
• Scale high-performing content patterns across platforms and audiences
• Help define Sequencing's public voice across modern social and creator culture

Requirements

Graduated in genetics, genomics, genetic counseling, molecular biology, bioinformatics, or a related scientific field

Strong understanding of TikTok, Instagram, YouTube Shorts, Reddit, X, and creator ecosystems

Hands-on experience or strong interest in AI-native content creation and emerging AI creative tooling

Comfortable on camera and excited to become a public-facing voice in consumer genomics

Self-directed and proactive, able to generate ideas and move projects forward without heavy oversight

Comfortable working remotely in a fast-moving startup environment

Experience with social content creation or AI-generated media is a plus