General Sales Manager

About the role

We're looking for a Sales Leader who thrives on the showroom floor, taking T.O.s, and actively coaching the team to success. If you're passionate about developing raw talent, we want to talk to you!

Responsibilities

• In-the-Trenches Leadership: Be highly visible on the floor, working deals side-by-side with your sales team, engaging directly with customers, and actively driving the daily energy of the showroom.
• Relentless Talent Coaching: Transform potential into high performance through daily one-on-ones, live role-play scenarios, and real-time, constructive feedback to continuously elevate the skills of our sales staff.
• Drive the Numbers: Use daily quantitative analysis and 30/60/90-day trend tracking to pinpoint skill gaps, pivot floor strategies, and maximize opportunities.
• Optimize Operations: Oversee manufacturer reporting portals (including RDR submissions), maximize manufacturer incentives, and streamline the CRM funnel from lead to delivery.
• Maximize Profitability: Work closely with the F&I department and accurately appraise trade-ins to build a healthy used car inventory and maximize total dealership gross.

Requirements

• A true player-coach who loves the art of the sale as much as teaching it to others. You are patient, motivating, and know how to get the best out of different personality types.
• 5+ years of automotive dealership experience, with proven success in a Sales Manager or GSM role.
• An analytical mindset: you make decisions based on data, not just gut feelings, and know how to read financial trends and adapt quickly.
• Process-driven accountability: you know how to hold a team accountable to KPIs in a supportive, structured way.