General Manager (Creator Focused)
Creator Ecosystem Growth
Scale and strengthen the creator ecosystem by helping creators build sustainable businesses and deeper audience relationships.
Identify emerging creator trends, behaviors, and opportunities before they become mainstream.
Champion a creator-first approach across product, partnerships, and growth initiatives.
Product & Platform Strategy
Partner closely with Product and Engineering to shape the platform roadmap and prioritize initiatives that drive creator and fan value.
Champion features and experiences that increase engagement, retention, monetization, and platform differentiation.
Translate creator feedback, market signals, and cultural trends into actionable product strategy.
Business Leadership & Execution
Align cross-functional teams around clear priorities, measurable goals, and high-impact execution.
Drive performance across creator acquisition, activation, retention, engagement, and revenue growth.
Establish operating rhythms, KPIs, and decision-making frameworks that support scalable growth.
Creator & Industry Relationships
Build trusted relationships with leading creators, talent managers, agencies, and industry partners.
Serve as a key voice of the creator community internally and represent the business externally.
Develop partnerships that expand the platform's reach, influence, and creator opportunities.
Culture & Brand Relevance
Keep the business at the forefront of the creator economy by staying deeply connected to shifts in internet culture, social behavior, and creator needs.
Help define how the platform shows up in the market and maintain its position as a trusted and innovative destination for creators.
Foster a culture of experimentation, learning, and creator obsession.
Organizational Leadership
Lead and develop a high-performing team while creating alignment, accountability, and clarity across the organization.
Manage business performance against growth, operational, and budget targets.
Balance long-term vision with day-to-day execution to deliver sustainable results.